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Snap sold fewer than 42K Spectacles, down 35% in Q2

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Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#121

Earlier quoted context omitted.

You seem to be getting down-voted, maybe by the feminine comment, but you're right; it's clear that their marketing is towards women ( https://www.spectacles.com/ ), and they're missing a huge market. (Why not two styles?) Edit: Imagine if they would've had a male styled version, and tried to get Kanye West, or some other pop/style star wearing them. Huge miss.

Imagine it they would've done a female styled version, and got Kim Kardashian wearing them? Why is that less legitimate? The parent is being downvoted because of the implicit criticism is that a female-first targeted rollout is a mistake.

The demographics of revenue or ad generating snap users might be more telling, but he/she is suggesting that they should have released a male and female version or a gender neutral version. That way you're not missing a massive part of the market, a.k.a. 82 million daily active users if it's an even 50/50 male/female split.

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#122

Earlier quoted context omitted.

Yes. My Garmin Fenix 3 HR isn't perfect but it consistently connects via Bluetooth faster than any other device I own. It has an "indistinguishable from magic" feel to it.

I have a Forerunner 235. I didn't buy the watch for notifications or anything like that, but it's really cool to get a Slack notification when you are halfway across the house. The GPS also connects to satellites in a fraction of the time my Suunto watch did. It sucks when you're standing in the parking lot waiting to establish signal before your run.

Edge 820 here. The Bluetooth connection to my iPhone just works every time. I'd basically given up on BT as a useful thing years ago, but now I never have to think about it, and only have to plug the device in to charge after a few rides.

Mini review: the GPS is also super quick to acquire compared to my (now bricked) 800 - but the touchscreen is awful.

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#124
post #102

Earlier quoted context omitted.

There's no UX that bluetooth can't ruin.

Bluetooth working great for Apple AirPods. I think Snapchat is having a software problem.

I think the problem is that in this case Bluetooth is just not fast enough to transfer large amounts of video data. What they should do is use BT to negotiate details of an ad-hoc Wi-Fi network and use that larger pipe to send the actual data.

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#125
post #37

Earlier quoted context omitted.

They're doomed by the slow UX for uploading: 1) record w/o really knowing how the content is coming out (it's like stepping back into the Kodak age after using an iPhone for 10 years), 2) open Snap app, 3) reconnect the Bluetooth for 1-2 min because the connection is crap from the glasses to my phone, 4) upload all the videos from my glasses which takes another 1-2 min, 5) select specific video snips to share, 6) sel…

I don't think your the target audience. Snapchat UX is amazing and an entire generation uses for all communication purposes. Facebook of OUR time.

I disagree - there is no "target audience" for shit UX. Their "target audience" uses Snap despite its awful UX, not because of it. Those users wouldn't suddenly run away if the UX did actually improve.

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#126
post #88

Earlier quoted context omitted.

In my experience, the lack of friction has not been a positive... meaningful experiences and events are reduced to social media spam. Quantity over quality. As a producer and consumer, I prefer the pre-FB days because the bar was high.

The moments are extremely meaningful when I use my spectacles, because I experienced the moment too the fullest while I took the snap. It's so effortless that it never feels like spam when I upload the clips.

"never feels like spam when I upload the clips"

Did you ask your friends or the users that actually look at those? You are obviously biased so your own feeling doesn't count. ;)

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#127
post #102

Earlier quoted context omitted.

There's no UX that bluetooth can't ruin.

Bluetooth working great for Apple AirPods. I think Snapchat is having a software problem.

airpods aren't transmitting video, not a fair comparison at all.

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#128
post #102

Earlier quoted context omitted.

Bluetooth working great for Apple AirPods. I think Snapchat is having a software problem.

I think the problem is that in this case Bluetooth is just not fast enough to transfer large amounts of video data. What they should do is use BT to negotiate details of an ad-hoc Wi-Fi network and use that larger pipe to send the actual data.

Yup. This is how Wifi Direct and Apple's Airdrop work.

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#129

Earlier quoted context omitted.

FWIW I recently bought a $30 waterproof bluetooth speaker that goes on my bike. Paired it once on first power up, it Just Works (tm) since.

I just bought $40 bluetooth earbuds that required RTFMing to pair, don't hold the pair between workouts, take a minute to perform the ritual, and use friction to anchor themselves to my ear so thy fall off the moment I start sweating. Oh, and they need to be recharged. I have similar stories for every single bluetooth device that I have ever tried, which amounts to probably a dozen peripherals and half that many host…

Try AirPods. I've been every happy with them!

Re: Snap sold fewer than 42K Spectacles, down 35% in Q2

#130
post #14
post #9

I don't understand the target audience. The reason smartphones are so popular, is because they do basically EVERYTHING for the common person. They aren't going to carry around another silly device to take pics, that was called a camera, and we see how popular those are now. For anyone that is serious, they are already carrying separates.

Isn't it easier to get a POV shot by using glasses though? It definitely makes easier and quicker to get shots that you wouldn't normally be able to get. E.g. you see someone doing some cool bike trick on the street. If you take out your phone in an attempt to capture the moment, you might miss it, while if you're using the Spectacles, you might not.

And just how much of most of these navel-gazing schleps lives are really worth capturing?
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