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Apple makes it hard to run OS X on anything but Apple hardware. For anyone that doesn't want to be bound to Apple hardware, this is not really even a real option.
Why wouldn't you want to be bound to Apple hardware? I've yet to come across a laptop form-factor that even approaches the Macbook Air. The hardware is a strong selling point for Apple devices. Sure, you might be able to put together a more powerful machine for a lower price, if your time isn't worth much to you or you enjoy building computers, but have fun machining an aluminum casing for it and getting it under 3 l…
For laptops I think Apple makes fine products, but I don't really feel like dropping the money for new desktop just to get OS X