Live data from Hacker News

The founder's playbook: Building an AI-native startup

claude.com

111–120 of 183 posts

Re: The founder's playbook: Building an AI-native startup

#111
I never understood the line of thinking so many people are trying to push. “Yeah you can build your own CRM now but the marketing and selling is the hard part.” Who said I wanted to sell it? I’m building it for myself so I can ditch SalesForce. Do I need to sell it to others for it to benefit me?

The cope here is that no one will build there own Shopify or SalesForce or Airtable because “the selling is the hard part.” They don’t need to sell and market it for those SaaS to fall.

Re: The founder's playbook: Building an AI-native startup

#112
this is clearly targeting either vibecoders or people with extremely limited experience in software. i feel like it would be obvious to anyone who doesn't fall into those two categories that the 'AI wrapper' product category is both flooded and has a short shelf life. so many of these products are going to get wiped out once anthropic and other frontier labs stop pricing tokens below market and charge what they actually need for profitability. this is a short term cash grab at best. but hey, they gotta move tokens.

Re: The founder's playbook: Building an AI-native startup

#114
post #22

AI has changed the build for sure, it is a lot easier to build now, a lot easier to practice multiple copywriting ideas, do market research ... etc. There is something that will never change for being a founder, you need to sell, and for that you need network and credibility. It was never about the building, its all about the selling. AI has not changed that.

> AI has not changed that. But it has. AI can help you do market research, develop buyer personas, evaluate potential customers, create, analyze and enrich prospect lists, evaluate marketing channels, create ad copy, write sales scripts, think through objections and how to respond, etc. Will it turn you into Jordan Belfort? No. Will it be 100% successful or effective? No. But can it help enough to make a difference?…

Unfortunately it feels close to zero sum to me. I am getting absolutely drowned in AI generated personal sales pitches now. That obviously scraped my name/company online and automated the email. I feel sales becomes even more relient on trade shows and conferences and person to person interaction (Only talking about B2B stuff that I am involved in).

Re: The founder's playbook: Building an AI-native startup

#116
post #96

> The traditional startup growth arc assumes that the path from idea to scale is validate → raise → hire → build → raise again → grow → hire more → repeat. Now, AI has erased the expectation that each new phase in the startup lifecycle requires a bigger team, a different skill set, and a fresh funding round. From 2015-2019 I spent the whole time saying "If I don't write the code nobody does". It was the point of sayi…

Feels like the people who want to do it spend their time here arguing about it, and the people who will do it are the ones in the trenches epxerimenting and trying to make it work. The OP is just insight porn at this point.

Re: The founder's playbook: Building an AI-native startup

#117
post #6

Feels like a category error. It's a slide deck telling people what a product can do (that's a normal thing to release for a company), but the thing it tries to sell you on is building your own business based on their tool. Which makes no sense the way they sell it, because "founding a business" is no standard process that could be formalized in a way like that, nor does it make sense for society to have people foundi…

It’s reasonable to say that there are things like discovery and validation that are necessary for every startup (to succeed) and that some techniques for these can be automated.

That we can describe something like “validation” in the abstract and automate some part of it says nothing about whether it’s worthwhile. I’m hard pressed to think of anything that anyone pays for that doesn’t meet this description. Why should being a founder be special or different?

Re: The founder's playbook: Building an AI-native startup

#118
post #6

Feels like a category error. It's a slide deck telling people what a product can do (that's a normal thing to release for a company), but the thing it tries to sell you on is building your own business based on their tool. Which makes no sense the way they sell it, because "founding a business" is no standard process that could be formalized in a way like that, nor does it make sense for society to have people foundi…

The same is true of building a startup based on Rails or React.

Maybe next we can get a blog post from Herman Miller telling you the “playbook” for how to run your startup on tables and chairs.

Re: The founder's playbook: Building an AI-native startup

#119
post #6

Feels like a category error. It's a slide deck telling people what a product can do (that's a normal thing to release for a company), but the thing it tries to sell you on is building your own business based on their tool. Which makes no sense the way they sell it, because "founding a business" is no standard process that could be formalized in a way like that, nor does it make sense for society to have people foundi…

>nor does it make sense for society to have people founding businesses at a scale comparable with mowing your lawn or doing your taxes It absolutely does. AI and robots drives the cost of labour down; it's good for capital, bad for labor. If everyone is a business owner then everyone can benefit. A hundred years ago the majority of Americans were self-employed; mass wage labor is a recent phenomenon.

If that’s what’s actually going to happen. If people start businesses entirely dependent on Anthropic’s ecosystem, they’re more akin to drivers for Uber who basically are employees now stripped of employee wage protection.

If it’s a guy starting his own taxi service with his own app he paid a guy $2000 in Ukraine to produce (as a guy where I live did), that’s different.

Re: The founder's playbook: Building an AI-native startup

#120

I like how dates and copies are still the ultimate version control: " -05062026_v3 (1).pdf" So there were 4 iterations on 5th of June alone for this document

A beautiful analogy for non-technical founders creating software products with AI. There are version control systems, but who needs them when you can name your pdf `n-final-updated-6-16-final-donottouch.pdf (1)(2)`

And a good file store and organiser is arranging all kinds of icons in different corners on your desktop.
Post reply on HN