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Political advertising just makes democracy look like a total joke. If you can buy votes by shoving ads in peoples’ faces that’s not a democracy, that’s an oligarchy.
Fascinating stuff. I went down a rabbit hole with this particlar ad: https://adstransparency.google.com/advertiser/AR132650406472... It links to a website called fultongrandjury.com, which I at first thought would be an official government website, and what initially made me curious was the idea of spending money to advertise a government website, getting this additional credibility. Like, if the facts are so strongl…
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How much do they have to be "neutral" when there are multiple candidates with significantly different popularity? If there are three candidates polling about equal then okay, it's easy to be neutral. But what if they're |40, 35, 25| or |60, 20, 20| or |55, 40, 5|? When does a minor candidate drop out of their neutrality? I'm not saying the general idea is bad but just pointing out that neutrality is kind of a vague c…
I don't know if I follow you. My point was that TV networks can't do propaganda for a candidate, i.e. they can repeat the policies of each candidate (without giving you their opinion on those policies and trying to convince you if it's good or bad or modify them) and fact check what they say, but they can't tell you who to vote for or blatantly lie about them. Hence they are neutral. Meanwhile here Fox will just tell…
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Equal time on national television, by law. Like they do in France for example.
Honestly it doesn't work that well. Far-rights channels will push left-wing candidates to graveyard slots, or put them against 3 trained "interviewers", etc. Maybe it's still better than in the US? It's far from perfect.
Political advertising just makes democracy look like a total joke. If you can buy votes by shoving ads in peoples’ faces that’s not a democracy, that’s an oligarchy.
Well anyone can buy ads so it's not really an oligarchy. What alternative would you propose for candidates to get they're name out?
Now... How many ads will 5 bucks buy? I'm pretty deeply in debt, but I could probably skip a meal in order to fully exercise my political freedom.
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So replace oligopoly with gerontocracy? Who consumes national television?
Then enforce equal slots per online platform and forbid targeting by demographic cohort.
Is TikTok a platform? Reddit? HN?
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I'd expect the demographics of google ad viewers to be more or less "the internet at large, minus a few markets like China were Google is much less prevalent, and a few groups techy enough to disproportionately run adblockers"
I bought a Kagi subscription when I discovered that Google was de-indexing Covid podcasts that it didn't like. I doubt that the population who moved on from Google is demographically neutral.
They are however, a relatively small group. I suspect more people have moved to ChatGPT than to Kagi.
The top-spent ad in the last 7 days included no targeting other than "nationwide, 18+." That seems folly, doesn't it? Huge waste?
Wouldn't an essentially untargeted ad be the most expensive to run? Meaning that something like that will always be the top-spent?