Live data from Hacker News

Facebook deliberately made people sad. This ought to be the final straw (2012)

theguardian.com

111–120 of 162 posts

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#111

Earlier quoted context omitted.

Social media algorithms are designed to show you things which make you upset because that type of content is highly likely to "engage."

It's not just algorithms, MSM do this too. 'Fear sells'

If it bleeds, it leads. That was invented long before social media and ML social manipulation algorithms.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#112
post #55

Product Person #1: Hey, here’s a writeup that says if we show too many positive posts to people that it creates bad feelings. Should we show less positive posts? Product Person #2: Not sure, wouldn’t negative posts make people feel worse? Product Person #1: Wow, I donno, maybe we should try adjusting additional posts people see one way a bit and see what happens? Product Person #2: Not a bad idea, how about we try bo…

The constant derision of journalists in tech circles (especially on HN) is kind of shocking to see. Did you read the article or did you miss that the journalist is relaying fellow researchers' apprehensiveness about Facebook being allowed to conduct an unethical study. This article [1] is linked in the second paragraph. [1] https://www.theguardian.com/technology/2014/jun/30/facebook-...

I don't know why it's shocking. The quality of the work in press has been going downhill for years, and journalists routinely misunderstand and misinterpret things they report about - sometimes innocently through ignorance and incuriosity, sometimes maliciously to push an agenda. It is, of course, not limited to tech - but tech is also not excluded from this global trend. Is it reasonable to expect from tech circles to ignore it?

And "the journalist is relaying" is a poor excuse - the journalist has a choice of what to relay and how to frame it, and this choice is routinely used to frame things in a specific way. There's no "just reporting" anymore, if there ever was. There's always a reason why something is reported (or not reported, as it happens) and there's always a reason why something is reported in a specific way. The choice and control is always on the press's side.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#113
post #37

Earlier quoted context omitted.

That's the definition of an unethical experiment design and would be considered academic misconduct if that were academic work. Regardless of intent, fb probably shouldn't be allowing front end devs to design psychological experiments at mass scale. https://psychology.wikia.org/wiki/Experimental_ethics

Which part of this conception of experimental ethics does this violate? Facebook's experiment did not directly cause the emotions, the posted content for that. Even if it did, this sort of thing is well within the bounds of normal experimentation with large systems. This is similar to claiming that traffic experiments which change the flow of cars, in term causing some people to experience more traffic and become unh…

Requirement for a clear research protocol statement from the outset, including clear timetable and detailed procedures.

Protection of clinical trial subjects

Clinical trials on minors

Clinical trials on incapacitated adults not able to give informed legal

Establishment of mandatory Ethics Committees

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#114
post #43

Earlier quoted context omitted.

Yes, that would be deeply unethical. And to make matters worse, I believe that’s a fairly accurate description of how Facebook works.

So how could someone ethically run social media of any stripe?

Exactly, we have no idea if HN is supressing positive stories in an experiment or not. Twitter, reddit, FB, tictok all sort content by magic and could be trying to make you sad.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#115

Earlier quoted context omitted.

Excuse me, but this is the HN bi-hourly "Facebook is evil" post (tm). Questioning the content is against the rules.

There’s no need for this.

I mean it is a bit odd that this is from 2012 and was reposted today. It's almost like it was posted because there hadn't been a negative story in while

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#116
post #34

I noticed during the election that whenever I glanced at the fb "watch" video section, it was videos of guys getting into fist fights, or videos containing disturbing violence. I don't ever watch or search for videos like this, so it's not like it was selected based on my watch history or something. At the time, I figured it was a psychological trick to suck me into viewing more ads since violence has that "can't loo…

I worked at Facebook on ranking systems at that time. No, facebook was not trying to intentionally provoke any emotional response. They were trying to increase product metrics like number of videos watched, subject to constraints on the % of watches that include things like violence or bullying. Ultimately the goal is to make the Facebook product good so they can continue selling ads.

Facebook would make all its users happy and positive if that were possible to do. Nobody at Facebook is trying to manipulate you, except by trying to show you content that keeps you coming back to Facebook.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#117

Earlier quoted context omitted.

To be fair, the article states that the study was designed by a data scientist. Not that that implies that any additional ethical considerations were taken into account.

Data scientist means someone who's had classes in stats and knows how to use software to analyze data. They don't cover how to run experiment and don't cover ethics

To be fair, the profile of a data scientist at a F500 non tech company and at a company like FB is slightly different. Facebook's data science crew is known for being heavier on the stats lighter on the software (relatively speaking) and probably can design a good experiment.

That said, anyone who signs up for a job at Facebook doesn't give a shit about ethical design of experiments.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#118

This was the last straw for me, thats when I permabanned facebook from my life. This was an unauthorized, unguided, unethical, mass psychological experiment on human beings. Anyone involved should have gone to jail for crimes against humanity.

The outcome of this experiment is that for a few days, around 150k people posted ~0.3% more negative words on Facebook.

Is that something engineers and data scientists should be imprisoned over? I think most US politicians cause bigger effects every time they tweet.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#119
post #108

Earlier quoted context omitted.

No it's not a crime against humanity, let's not go that far and let's not unreasonably promote cancel culture by burning the witch at the stake before giving the issue some deep thought. It's a much more complicated issue then you describe. Many corporate organizations have been selectively distributing information to deliberately influence sentiment for decades. Facebook is not the first nor will they be the last. R…

Ok, so clandestine manipulation is freedom of speech. Is that what the founding fathers intended?

No but when you restrict clandestine manipulation you restrict freedom of speech. Giving the government such power gives them the oversight to use the "clandestine manipulation" excuse on other things as well.

Like I said, not so clear cut. It's a complex world we live in. But I get why someone would vote me down. It's easier to see everything in terms of black and white. The truth, however, is grey.

Take freedom of religion for example. Freedom of religion allows cults like Scientology to form. If we allow the government to have the power to eliminate Scientology what kind of power does it give the government over Christianity or Buddhism?

Personally my view is that the cost is worth the benefit, because the alternative is much worse.

Re: Facebook deliberately made people sad. This ought to be the final straw (2012)

#120
As a former FB employee who worked on ranking, I just want to point out how absolutely tiny the effect size is here when we think about normal human emotional experience. On a per person basis, this experiment had an effect that is comparable to other potential changes like slightly altering the padding on the "like" button, or showing 1 extra news post per day, or sending an extra notification once per month.

Facebook didn't make people sad. It made a population post things with slightly more negative words, only significant when measured across hundreds of thousands of users.

Post reply on HN