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Show HN: After 10 years my side project has hit $8k/mo in revenue

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Re: Show HN: After 10 years my side project has hit $8k/mo in revenue

#111
post #96

Earlier quoted context omitted.

Could you elaborate?

They are suggesting to add a footer to outbound emails that says something like “My privacy was preserved when sending this email by 33Mail. Sign up to 33Mail for free to hide your email address and stop spam”

I would be ok with something like this if conversions were traced back to me and I got the "commission"

Re: Show HN: After 10 years my side project has hit $8k/mo in revenue

#112

I'm not a user nor do I need it, but the pricing seems really silly. Your users who find value from it surely need it more than $1 or $5 a month. If it's only $1/mo in value to me, I wouldn't even bother to sign up. Better find out what people use this for and have a better sense of how much they'd pay.

honestly, $1/m is perfect for me. and it's the only reason I signed up. I already have a custom domain that I can spin up custom aliases with some extra friction, $1/m is exactly what it's worth for me to not deal with that little extra friction.

Re: Show HN: After 10 years my side project has hit $8k/mo in revenue

#113

Earlier quoted context omitted.

Interesting, may I ask what you would use this functionality for? Thank you for the suggestion.

I want to integrate email management and routing services as part of my client service package. My clients have a lot of hourly employees that they need to communicate with but for privacy reasons, they don't necessarily want to use a corporate or private email address. For example, a manager may want to use his private phone to send an email to a group of employees. Any replies would be routed to his secretary at th…

Although @sanity31415 has offered to get in touch with his 33mail product, there's also the option of standing up a REST API server in front of your mailboxes.

There is an open source product called IMAP API which is available under 2 licenses depending on your needs: AGPL & MIT. It recently had its own Show HN [2].

[1] https://github.com/andris9/imapapi

[2] https://news.ycombinator.com/item?id=25372987

Re: Show HN: After 10 years my side project has hit $8k/mo in revenue

#114
post #103

I created a similar service, https://idbloc.co However I’m probably going to pivot away to email infrastructure because: A) The market for paid users is tiny (when we had free users we had 1000s of sign ups, but they were mostly setting up spam accounts and would never convert) B) Most companies will mark you as a temp email address and block sign ups, effectively making it useless It’s frustrating as it’s a great id…

> B) Most companies will mark you as a temp email address and block sign ups, effectively making it useless This is valid point, I see both 33mail.com and users.idbloc.co are already on disposable blocklists (e.g. https://github.com/ivolo/disposable-email-domains/blob/maste... )

Can't you just buy domain names on a regular basis and use random ones? As long as you don't publish the list of the domains you have would be good.

Re: Show HN: After 10 years my side project has hit $8k/mo in revenue

#120
post #46

Your best marketing people are your current users. Reach out to your fans and consider offering some incentive for them to sign-up their friends and family if they are not doing that already. Something like get 6 months free for each new account that you refer when they sign up for a year. All it would cost to implement is a carefully worded email and messaging in the user's dashboard and the time to build in how you…

Thank you for the suggestions. We do have a referral program, free upgrade if you refer two people - however referrals only account for 2% of our signups which doesn't really move the needle. We are thinking about trying affiliate marketing through something like Commission Junction, where we would pay affiliates directly for conversions.

I have been making my living selling software online since 2005. I know lots of other people who do the same. We've almost all tried affiliate marketing and almost none of us have had any worthwhile results from it.

Affiliate marketing also attracts a lot of bottom feeders and scumbags. For example they will advertise an non-existent discount for your product, stuff a cookie for anyone who finds that 'discount' via web search and then take their affiliate commission if they buys later. Also your LTV is probably too low to attract any decent affiliates.

I'm not saying affiliate marketing never works, just that it almost never seems to work for small software companies. So I would put trying it very low on your TODO list.

Also don't bother with Google Adwords unless you are prepared to put in some serious effort and money to learning the system. I have also been doing PPC ads for 15 years. During that time the cost per click and the complexity of Adwords has just gone up and up. PPC works best when you have a high LTV and there are clear, unambiguous phrases that convert. Do both of those apply to you?

Have you tried partnership? Try approaching someone who already has distribution and a complementary product. See if they will push your product to their existing customers for a percentage. Perhaps a VPN vendor. That might be a case where affiliate marketing could work.

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