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“35-50% of clicks on Reddit Ads are fraudulent”

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111–120 of 398 posts

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#111

Does anyone here remember clicking on an add in the last week or month? How about just remembering an add or brand they saw online? I sure don't.

90% of the ads I click on are when I Google a brand name and the top ad result is their page. I try to scroll down and click on the top result to avoid them having to pay but I often forget or move too fast.

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#114
post #93

I completely forgot Reddit even has ads. I was watching a screen share on someone else's computer who was looking at a news article and I was completely shocked at the experience. How do people live without adblock?

This is what I think whenever using someone else's computer.

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#115
post #48

Earlier quoted context omitted.

> Never allow dynamic ad content! Ads should be individually approved by publishers and not subject to change after approval. Partially agree. Publishers should definitely be able to blacklist advertisers. However, networks like Google get thousands of ads that run for only a handful of impressions. Asking publishers to manually approve every single ad that might run is onerous. I would like to see approval required…

> Asking publishers to manually approve every single ad that might run is onerous. Maybe they should find a better business model, then.

I think they already have, at least from their perspective

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#116
post #73

I find it so weird idea that people really click on ads. I don't know if I've ever done so (intentionally). As such I would have expected more like 90% of clicks to be fraudulent.

I’ve never bought anything because of an advertisement.

Most of the ads in general, like in TVs or newspapers, are there to let you know about the product and the brand. You are not expected to buy immediately after seeing the ad. However, you will more likely prefer a brand or product you already know about when you buy something you are not familiar with.

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#117
post #73

I find it so weird idea that people really click on ads. I don't know if I've ever done so (intentionally). As such I would have expected more like 90% of clicks to be fraudulent.

Even if I see something interesting in an ad I won't click it. I much rather just google it and get info that way.

The ad worked even better then! You went to their site AND they didn't have to pay for it

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#118
The suggestion "Don't charge the same IP address more than once in a certain time period (e.g. 24 hours)" is clearly broken. For people at work in larger companies, there can be thousands of users that all appear to have the same IP address. You can only charge once per day for all of them?

As the reddit posting points out, there are plenty of other ways to determine that a click is fake (no css or images loaded, etc).

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#119

adnauseam.io i don't know how many people actually install this extension, but it is specifically designed to clicks ads so you don't have to :)

Always wondered how stuff like this/Decentraleyes etc work (or not, as the case may be) if you already have Ublock origin running.

Well at least Decentraleyes states in their page that "Complements regular content blockers" [1]

[1] https://addons.mozilla.org/en-US/firefox/addon/decentraleyes...

Re: “35-50% of clicks on Reddit Ads are fraudulent”

#120
post #57
post #48

Earlier quoted context omitted.

> Never allow dynamic ad content! Ads should be individually approved by publishers and not subject to change after approval. Partially agree. Publishers should definitely be able to blacklist advertisers. However, networks like Google get thousands of ads that run for only a handful of impressions. Asking publishers to manually approve every single ad that might run is onerous. I would like to see approval required…

> You want a system where either you pay five figures to reserve a time block, or you don't get to play. No reason timeslots can't be sold in the minutes, seconds, or even miliseconds on high traffic sites. Five figures assumes a long timeslot. You could even do "every 100th impression during the timeslot" or so on without doing anything that would offend the user you are replying to.

Who is going to go around approving 100 minor ads for each timeslot, with no targeting? This sounds like a recipe for making no money. I think the GP is just nostalgic for TV ads.
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