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Earlier quoted context omitted.
ACR sourced data sells like hot cakes in the alternative data world. You can literally know what an individual (“anonymized”) person watches and when.
where/how does one purchase that data?
Many double as ad/analytics platforms but they'll gladly sell viewership data.
But then the battle continues and they brick the device if it cant phone home with an endless reboot cycle or something. Why is this blatantly anti-consumer behavior not illegal? Companies continue to show us nothing is beneath them except for us.
It seems most people's concerns are around obtrusive ads on the home screen. Which I agree with, as those are very annoying and takes up way too much sense. However, there is another component to Samsung Ads - the video ads on their Samsung Plus Channel. For those that don't know, this channel consists of free content (usually B-level movies, old TV series, etc). Why does anyone have a problem if Samsung puts ads on…
Furthermore, pushing an automated software update to put ads inside the user interface of the TV where they previously didn’t exist should be illegal as well.
Inb4 Samsung+, a monthly subscription for those who want an ad-free experience. Recurring revenue is king.
Ads are far too inciting to be left on the table. Costumers be damned!
If you own an Internet-connected TV, you've been seeing these for 2 years or more. I submitted it 11 months ago ( https://news.ycombinator.com/item?id=21427405 ) and it wasn't new then. The ACR-based retargeting audiences ( https://www.samsung.com/us/business/samsungads/resources/tv-... ) are probably the most offensive. For example: "Reach viewers who saw your competitor’s ads as quickly as 60 seconds after linear a…
I wonder if there is a market for dumb TVs. They basically don't exist today. Closest thing I could get was a Dell conference room monitor, which is $1200 for a 55 inch, and $4500 for a 75 inch. A far cry from the $700 I spent on my current 75 inch TV, but I'm strongly considering it.
There's probably a market, but the question is how big? TV's have gotten so cheap because of the ads and data mining, so a TV that doesn't have that would be considerably more expensive. People on HN might spend more for some privacy, but most average consumers definitely wouldn't. I almost would like to see Apple release a television that has tvOS built in.
If you own an Internet-connected TV, you've been seeing these for 2 years or more. I submitted it 11 months ago ( https://news.ycombinator.com/item?id=21427405 ) and it wasn't new then. The ACR-based retargeting audiences ( https://www.samsung.com/us/business/samsungads/resources/tv-... ) are probably the most offensive. For example: "Reach viewers who saw your competitor’s ads as quickly as 60 seconds after linear a…
Does an external Roku device collect ACR based data?
I used to work in advertising, and it's remarkable how clueless and out the industry is about consumer feedback on this. There's constant back patting without realizing the actual ire shoppers have after spending $2k on a TV and still being sold as a product.
I know someone who started a job at a tobacco company. He went from 'of course they cause cancer, you're an idiot if you smoke' to 'everybody dies from something, it's not that bad, the media are against us, it's inconclusive'.
He still won't smoke, though.
"ACR is a technology that (with device-owner permission) reads pixels on a smart, internet-connected device screen as it delivers content to a . . . consumer—on a second by second basis. A recent Forbes article explains that the data is then shared with the manufacturer’s tracking software, matching them to a database that keeps track of local broadcasts and other [TV or video] content sources."
https://www.admonsters.com/automated-content-recognition-acr...