"Huge compute bills" usually come from training, or to be more precise, hyperparameter search that's required before you find a model that works well. You could also fail to find such a model, but that's another discussion. So yeah, you could spend one or two FTE salaries' (or one deep learning PhD's) worth of cash on finding such models for your startup if you insist on helping Jeff Bezos to wipe his tears with cris…
No, also inference is quite expensive. You'll have 100% usage on a $10,000 GPU for 3s per customer image for a decently sized optical flow network. That's 3 hours of compute time for 1 minute of 60fps video. Now let's say your customer wants to analyze 2 hours = 120 minutes of video and doesn't want to wait more than those 3 hours, then suddenly you need 120 servers with one $10k GPU each to service this one customer…
I.e. I think that in one minute video, 95% of your images do not have new information in them