Another analogy that I can't shake off is True Name and search engines. Since the dawn of time folk tales placed emphasis on true name of people and objects. Knowing the true name grants one power over something or someone. https://en.wikipedia.org/wiki/True_name Knowing the true name of someone lets you put it in a search engine and find out about him/her. There are some sleazy smartphone apps which let you do even…
As true names are unique (are they?), they seem more like debug console credentials, where you can ultimately control or threat the existence of named being.
> rm -rf Donald Trump
-rm: Donald: No such person or object
-rm: Trump: No such person or object