Don't forget that to start a company the more common goal is to make money, not to produce a good or service that others want or need including employment. Meaning this is just a lesser concern. Generally business owners are just as likely to shed quality as to shed employees as long as the profits go up. What helps to sustain this is the gradual lowering of the bar on quality that leads to consumers settling for garbage products and sending a positive signal to the business to continue. This is exacerbated by monopolistic trends in the world where only one company is providing a good or service and buying out the competition when it raises to control choice. What we end up with is similar from the consumer's viewpoint to late Communism in regards to choice and quality. In the end Capitalism didn't win. It just lost last.