On the comments , there are a comparison between the two:
https://www.google.com/trends/explore#q=foursquare%2C%20swar...
101–110 of 178 posts
On the comments , there are a comparison between the two:
https://www.google.com/trends/explore#q=foursquare%2C%20swar...
Earlier quoted context omitted.
"If your app name has become a verb the last thing you ever want to do is refocus." What? If you don't make money, you will go bankrupt . You can be a verb all you want, if it doesn't make money, it doesn't matter .
Ah, you fell for it too. How much does it actually cost to run the foursquare that millions of users liked? Hint: not very much. If you can't make that "not very much" back from ads, you should sell to someone who can.
Why? Because merely covering core operational costs doesn't do anything to pay back the investors who put in $160 million.
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If you have a timestamped record of people's interactions with physical businesses and can't find a way to monetize that, sell to one of the thousands of people who can connect those dots pretty easily. If it's as easy as you believe they wouldn't have pivoted. Perhaps they know something you don't. Or perhaps there's still a massive opportunity there. I don't know. And how do you possibly convince yourself that movi…
If it's as easy as you believe they wouldn't have pivoted. I don't think that follows. People and organisations make mistakes all the time; it's equally possible that Foursquare made a bad decision here.
This kind of major decision would have been made with the full agreement of the board. They have some very impressive investors, including DFJ, Union Square, and A16Z. The theory that all of these people, people who collectively happened to have $160m on the line, just happened to miss easy monetization opportunities is implausible.
Earlier quoted context omitted.
"If your app name has become a verb the last thing you ever want to do is refocus." What? If you don't make money, you will go bankrupt . You can be a verb all you want, if it doesn't make money, it doesn't matter .
Ah, you fell for it too. How much does it actually cost to run the foursquare that millions of users liked? Hint: not very much. If you can't make that "not very much" back from ads, you should sell to someone who can.
0: http://aws.amazon.com/solutions/case-studies/foursquare/ 1: http://www.businessinsider.com/what-exactly-do-foursquares-1...
Earlier quoted context omitted.
Ah, you fell for it too. How much does it actually cost to run the foursquare that millions of users liked? Hint: not very much. If you can't make that "not very much" back from ads, you should sell to someone who can.
If you settle for barely breaking even, your investors will replace you with somebody who believes they can take your company and have a chance of making ridiculous money. They will do that even if it is a 20% of wild success and an 80% chance that you will drive away the millions of users. Why? Because merely covering core operational costs doesn't do anything to pay back the investors who put in $160 million.
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I see this myth being repeated, but it's clear it comes from people not familiar with the platform I've never seen a place with an undeserved good/bad reputation. And I've seen a lot of reviews from those sites (and went to those places) As the number of reviews increase the "I'll never go back to this place" begins to show, but they're compensated by good reviews. Now, systematic bad reviews usually mean there is an…
Travel outside of NYC and SF sometime and you'll see plenty of undeserved reputations in either direction.
Its present day rank is better than at the beginning of 2014.
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The app isn't the product. The points-of-interest database they built from their apps' users is the product. And that is what they're now selling to companies like Twitter. Twitter's incorporation of the POI will give them much more "check-in" data than their own apps ever could. https://medium.com/@dens/six-years-in-a-few-thoughts-on-four...
Ah, yes, I've done broadcasting too. The app is not the product if it's free. But people mistake that: you still have to actually have an app people want, if you're going to make them the product.
I lament the loss of the app too. Checking in and becoming the mayor was the fun of the old app, and Swarm just doesn't do it for me. At this point I use it mostly as a log of new places I've been to so I can visit them again in the future, particularly while traveling.