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How Google Authorship decreased our traffic by 90%

jitbit.com

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Re: How Google Authorship decreased our traffic by 90%

#101

Not surprised at all. Any time I ever see a social photo next to a search result, I automatically assume it's a social media post or page and won't even bother to look at it, if I'm looking for anything else. Why on earth would anyone want a face associated with a program, website, or anything that's not a social media account? But, very good to know the statistical result.

for Branding purporses

Re: How Google Authorship decreased our traffic by 90%

#102

Earlier quoted context omitted.

Ooh this is embarrassing; the article was about click-through rates and not rankings. But maybe now is a good time to tell people how terrible the CTR data in WMT is. Also, are you sure the site was hit by Penguin? This doesn't look like the typical Penguinized site. You would know, but have you checked?

Yes, I did check that the site was affected by Penguin before I posted my comment.

How?

Re: How Google Authorship decreased our traffic by 90%

#103

Earlier quoted context omitted.

I believe Google will only show a "recognizable headshot,"[1] not any image you give them. So you cannot use a logo. [1] https://plus.google.com/authorship

This is 100% right. A quick confirmation: "John Mu of Google has confirmed that you must have a headshot of yours in order to see your Google Plus avatar in Google’s rich snippet." source: http://www.internetmarketingninjas.com/blog/social-media/log...

Once again, Google shows its ignorance of effective branding.

Re: How Google Authorship decreased our traffic by 90%

#104
post #91

Authorship had nothing to do with this site's drop. The site has been affected by our Penguin webspam algorithm and that accounts for the drop. See http://www.mattcutts.com/blog/penguin-2-0-rolled-out-today/ for details of the recent Penguin launch, or http://googlewebmastercentral.blogspot.com/2012/04/another-s... for more information about Penguin in general.

These guys seem to have no problem with manipulating the search results will hundreds of thousands of paid links: https://ahrefs.com/site-explorer/backlinks/subdomains/jitbit... So it's really no surprise that Google's latest Penguin rollout has hurt them. Sad to see it blamed on authorship.

Hi, the original post author here.

Hundreds of thousands of paid links? Excuse me? We do NOT pay for links. The only thing I can imagine has initiated Penguin - we sell web-software (forum software, helpdesk software etc) that has a footer link "powered by XXX". We dis see this affected our rankings a year ago and we're still trying to recover (making those links "nofollow" trying to contact the linking webmasters etc).

Re: How Google Authorship decreased our traffic by 90%

#105

Authorship had nothing to do with this site's drop. The site has been affected by our Penguin webspam algorithm and that accounts for the drop. See http://www.mattcutts.com/blog/penguin-2-0-rolled-out-today/ for details of the recent Penguin launch, or http://googlewebmastercentral.blogspot.com/2012/04/another-s... for more information about Penguin in general.

Hi Matt, the original post author here.

Our site WAS affected by Penguin indeed, even by the first version of Penguin a year ago. Because we sell web-forum software and ticket-software - that both have a "powered by" link at the bottom, our SEO agency advised to add that...

And we're still trying to recover... I'm contacting our clients one-by-one and we're changing those links to "nofollow".

We have never paid for links, the only paid ADs our agency buys are CPC-campaings on download sites like "download.com" etc... Can this be a reason? Should I tell them to stop doing that?

UPDATE: anyways THANK YOU MATT for commenting this and letting us know we're penalized by Penguin... Not many people are lucky to have Matt Cutts look at their issues!! PS. I guess we should fire these guys, remove/disavow all links and start over...

Re: How Google Authorship decreased our traffic by 90%

#106

Earlier quoted context omitted.

I'm traveling, so it will be a while before I can check with the team, but the initial message that kicked off his investigation referred to clicks to his site, which I believe can include overall traffic to his site. I'll double-check when I'm back from traveling though. I was also responding to the overall headline of his site ("How Google Authorship decreased our traffic by 90%") because there are other reasons fo…

The article is admittedly bad and rather annoyingly he doesn't seem to show the actual results for the page he was talking about. Rather ironically at the moment it seems to be one of the best indicators that the article is farm spam and should be ignored. Apart from when I see your handsome face or Scott Hanselman's of course! Personally, I dislike the feature and wish I could turn it off for my search results, it a…

>>he doesn't seem to show the actual results for the page he was talking about

(post author here) I did post the screenshot of the results page, it includes my page, not hiding anything

Re: How Google Authorship decreased our traffic by 90%

#107
My own experience is that I would skip it but not because it is an possible ad. Especially if I'm looking for a product I will look at the ads, sometimes the ads are better than the actual result.

But there is a problem with the SERP, and that is that the result under the ads (if any) is sometimes a related sub search.

So if i'm looking for some thing scientificy it will show me some sub search of Google scientific results. Or if I'm searching form some thing that has been in the news recently it will show me some Google news results. Now unless I'm looking for papers or news I will skip over it. Since it shows your face next to the link it looks like an news sub search result or indeed a blog result.

Re: How Google Authorship decreased our traffic by 90%

#108
post #104
post #91

Earlier quoted context omitted.

These guys seem to have no problem with manipulating the search results will hundreds of thousands of paid links: https://ahrefs.com/site-explorer/backlinks/subdomains/jitbit... So it's really no surprise that Google's latest Penguin rollout has hurt them. Sad to see it blamed on authorship.

Hi, the original post author here. Hundreds of thousands of paid links? Excuse me? We do NOT pay for links. The only thing I can imagine has initiated Penguin - we sell web-software (forum software, helpdesk software etc) that has a footer link "powered by XXX". We dis see this affected our rankings a year ago and we're still trying to recover (making those links "nofollow" trying to contact the linking webmasters et…

Sorry but I don't buy it.

You're telling me these links don't look paid to you (and this is an example of just the first page):

http://www.webhostingsearch.com/web-tools.php - Spammy footer link

http://jack-fx.com/ - Spammy blog roll links

http://www.helpdesk2000.org/ - More spammy blog links

http://www.chat-software.org/ - Spammy footer links

http://www.cloudcomputing-providers.com/ - Spam network links in blog posts

Guessing you guys will need to whip out the disavow tool to get out of this one. These are exactly the types of links that Penguin is going after - anchor text rich & not editorial.

Re: How Google Authorship decreased our traffic by 90%

#109

Not surprised at all. Any time I ever see a social photo next to a search result, I automatically assume it's a social media post or page and won't even bother to look at it, if I'm looking for anything else. Why on earth would anyone want a face associated with a program, website, or anything that's not a social media account? But, very good to know the statistical result.

Just as an counter example: I search a lot of Java questions, and there is a guy who has a lot of useful answers. When I see his face in the SERP I often click it without reading the text.

Yes but you know the guy already. That's branding.

Also, searching for dev advice is not the same as searching for a product like in OP's case.

Re: How Google Authorship decreased our traffic by 90%

#110
I am more likely to click a link with a "stupid" face in front of it, because it looks more qualitative to me. More I simply don't know about this topic or SEO. But maybe because most people know as much as me, I guess that most people will react the same way.
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