Unfortunately the blog didn't link to the SFP+ module they're using, but everyone should know there's effectively 2 different generations of 10gbit sfp+ to ethernet^H10BASE-T modules. The old gen, labeled as 30 meters, draws ~3 W, and gets extremely hot (to the point it'll usually cause link flaps), and the newer gen, usually labeled as 100m or 80m, draws ~1.5 W, and runs much, much cooler. Example of the new gen: ht…
Even with the new modules, their ethernet cable runs were always in excess of what 10GBE could handle. I remember one at ~140 meters that was constantly renegotiating.
The worst part is, they had not a single element in their network that didnt support fibre. The fibre sfp modules for their radios was the same cost as the copper.
I love that these 10GBE modules exist but please (please please) just run fibre if you can.