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Microsoft Office renamed to “Microsoft 365 Copilot app”

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101–110 of 286 posts

Re: Microsoft Office renamed to “Microsoft 365 Copilot app”

#104

"The Microsoft 365 Copilot app (formerly Office)" has got to be the worst rebrand ever. This is gonna be up there with Twitter's rebrand as a case study 20 years down the line.

I still put "Max" as the second worst (after "X").

It might be worse for the users, but if we factor in the user base just a tiny bit.. (I don't remember watching anything branded HBO in my life, outside the US)

Re: Microsoft Office renamed to “Microsoft 365 Copilot app”

#107
Ostensibly Microsoft has a goal, and they realize that the public is adamantly opposed to the way they are going about that goal. So the calculus for Microsoft management must be either: 1) We are right, doubters be damned; 2) This will be profitable and people will go along with it whether they want to or not, we're Microsoft, what are they going to do, use Pages?; or a total uncertainty as to the future but really hoping this path pays off for a variety of reasons.

I hate the future of Microsoft. I hate the future, and current iterations of Outlook and Word. I hate AI. I don't want CoPilot. What I WANT is competition in this space so Microsoft has to actually care what the consumer think.

Re: Microsoft Office renamed to “Microsoft 365 Copilot app”

#108

Earlier quoted context omitted.

It's a good analogy. Balmer went into the right direction (cloud), but with the wrong execution. Nadella is also going into a sensible direction (ai), but the execution is abysmal. Instead of focusing on properly executing a handful of projects where AI could be leveraged successfully, they went all in on AI everywhere with only a very handful of useful tools.

CEOs mostly just set direction, the workforce remains the same (sans mass-layoffs).

I’d wager that mass layoffs only crystallize the essence of a company, removing everyone who isn’t willing to conform 100%, for better or worse.

A giant machine sheds all that slows down its drive (to somewhere), even by thinking too much, and, at a certain size, it may actually be an advantage

Re: Microsoft Office renamed to “Microsoft 365 Copilot app”

#109
post #63

Earlier quoted context omitted.

It's a good analogy. Balmer went into the right direction (cloud), but with the wrong execution. Nadella is also going into a sensible direction (ai), but the execution is abysmal. Instead of focusing on properly executing a handful of projects where AI could be leveraged successfully, they went all in on AI everywhere with only a very handful of useful tools.

Unfortunely it has also landed on DevDiv experience, see AI on Windows Terminal, Aspire Dashboard,...

I guess I haven’t updated my terminal in a while. I haven’t seen the forced ai there yet.

Re: Microsoft Office renamed to “Microsoft 365 Copilot app”

#110

"The Microsoft 365 Copilot app (formerly Office)" has got to be the worst rebrand ever. This is gonna be up there with Twitter's rebrand as a case study 20 years down the line.

I still put "Max" as the second worst (after "X").

Max can be third, but Office is probably the second biggest computer software there is behind Chrome. Office is largely the entire reason people use Windows. Killing the brand that made you the world's biggest company for a long time is rather unprecedented.

HBO's was bad, but it's just the fourth place streaming service in its primary market, so the scale is pretty minor comparatively.

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