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Earlier quoted context omitted.
But if you’re poor...you’re probably also not in the market for a $100/m B2B Saas product.
If you're poor you are not a target customer for any non-essential paid for monthly service.
This article frames the cup-of-coffee pricing comparison as: "$100/mo is less than a cup of coffee every day". But I most frequently see the comparison as: "$5/mo means giving up just a cup of coffee once a month". In this formulation, I think it's a pretty reasonable comparison, since a prospective user doesn't have to sacrifice much (just a semi-luxury item, one day a month) in order to use your service. The author…
You can make a lot of money simply by selling the right to a cup of coffee every day in advance. A cup of coffee every day is equivalent to the price of a luxury car, from the point of view of a modern capitalist, and figuring out a way to charge people accordingly is a straightforward arbitrage.