My analysis of Bird's unit economics in Tel Aviv: https://twitter.com/ido_co/status/1080883756184023041
> A Bird costs ₪5 to unlock and ₪0.5 per minute of use ($1.34 and $0.13). Wow, I find that pretty expensive. I don't have scooter numbers for comparison and no idea aboul general cost of living in TLV, but in Munich I pay - 1 EUR for 30min of rental bike ( negligible yearly cost of 3 EUR/year) - 2.80 EUR for public transport (1.40 for short trips) So yeah, the scooter is electric, but are people really using them for…
But take into consideration, that non-electric bikes are not very practical commute option during the Israeli summer (for most people).
Public transport (Bus only) is quite ineffective because of congestion.