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Impossible Foods has raised $75M for its plant-based burgers

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Re: Impossible Foods has raised $75M for its plant-based burgers

#103
Going to stay away from this, myself. For the same reason I eat oranges instead of drinking Sunny Delight and eat sausage rather than eat sausage-flavored potato chips.

Flavor is our evolved way of our bodies telling us what our body wants to eat. "Impossible burgers" are just a simulation of food.

Re: Impossible Foods has raised $75M for its plant-based burgers

#104
post #11
post #9

I remember reading the original impressions of the Impossible Foods ground meat and thinking it was just media buzz. I promise you it is not. At Momofuku's Ssam Bar in the East Village of NYC, you can order an off menu item called Spicy Pork Sausage and Rice Cakes. It's not really off the menu - the item has simply been around so long and is so well known to regulars that they left it off to make room for new dishes.…

I tried the Impossible Meats burger - it was nowhere near as tasty as a beef burger. I think it could be improved drastically by just adding a little MSG tho.

A friend in LA got my brother and I to try impossible burgers (he's pescatarian, I'm vegawarian): we agreed it was not that great.

Re: Impossible Foods has raised $75M for its plant-based burgers

#105
post #9

I remember reading the original impressions of the Impossible Foods ground meat and thinking it was just media buzz. I promise you it is not. At Momofuku's Ssam Bar in the East Village of NYC, you can order an off menu item called Spicy Pork Sausage and Rice Cakes. It's not really off the menu - the item has simply been around so long and is so well known to regulars that they left it off to make room for new dishes.…

This is a neat comment, but as someone who's been to a couple different Momofuku places (incl. Ssam Bar) but never had that dish: how heavily spiced is it? The dish is inspired (simultaneously) by Mapo Tofu and Bolognese --- it's supposed to literally be Ssam Bar's take on Mapo Tofu --- which suggests to me that the quality of the pork is probably not all that important to the overall dish.

A good hamburger, on the other hand, relies almost entirely on the flavor of the beef.

There's an informal rule in cooking about how the simpler a dish is, the better your ingredients and technique have to be, because there's nothing to hide behind.

Re: Impossible Foods has raised $75M for its plant-based burgers

#106

Earlier quoted context omitted.

Most burgers are improved with MSG, it is a miracle salt.

And msg is generally considered safe these days?

It's probably not harmful

http://theconversation.com/mondays-medical-myth-msg-is-a-dan...

http://www.businessinsider.com/is-msg-sodium-in-chinese-food...

Re: Impossible Foods has raised $75M for its plant-based burgers

#107

Earlier quoted context omitted.

Most burgers are improved with MSG, it is a miracle salt.

And msg is generally considered safe these days?

Pretty much.

Is MSG safe to eat?

FDA considers the addition of MSG to foods to be “generally recognized as safe” (GRAS).

https://www.fda.gov/food/ingredientspackaginglabeling/foodad...

Re: Impossible Foods has raised $75M for its plant-based burgers

#108
post #83
post #59

Earlier quoted context omitted.

Wow, do nutrition labels in USA generally not show figures per 100g?

We should consider ourselves lucky they used grams at all and not their fancy units.

What drives me nuts is that the Nutrition Information has metric units but the front of the package may not (e.g. "One Quart (32 oz)" but no liter equivalent printed).

Worse is that many products have bogus information. I'm not talking just about the inexactness of the methods, but in many cases the macronutrient math doesn't add up.

Total calories should be about (protein + carb)x4 + (fat)x9. Too often, it isn't close. I was comparing two versions within a product line yesterday (chili with beans vs without beans), and the calorie count for one mismatched the macronutrient breakdown by almost 10%.

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