No mention of it being open source and after what happened with Sync I don't understand who would use this.
Proprietary software is fine for a lot of things, but anything concerning security and privacy absolutely requires the additional transparency and scrutiny offered by open-source.
I guess they are planning to market it to people who are worried about privacy but not tech-savvy enough to be able to understand these fundamental deficiencies of proprietary software, but that just seems really unsavory to me... But then again this is the same company that tried to sneak crypto-mining software as a value added offer to their installers so I can't really say I'm surprised.