Before anyone starts thinking this stuff is super-innovative and new, let me tell you what's really going on here: Facebook wants to make Messenger into a platform in the same way the big Asian chat apps are. Things like Weixin/WeChat or LINE. I mean, just look at the most recent additions to Messenger: - Stickers. These grew in popularity starting in Asian apps. [0] - Using Messenger for payments [1] and to send mon…
Innovative or not, that's not is going to determine the success of this. There has to be the ability to generate mass market adoption with innovation which Facebook is really good at.
Introducing Messenger Platform and Businesses on Messenger
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Re: Introducing Messenger Platform and Businesses on Messenger
#12Before anyone starts thinking this stuff is super-innovative and new, let me tell you what's really going on here: Facebook wants to make Messenger into a platform in the same way the big Asian chat apps are. Things like Weixin/WeChat or LINE. I mean, just look at the most recent additions to Messenger: - Stickers. These grew in popularity starting in Asian apps. [0] - Using Messenger for payments [1] and to send mon…
Re: Introducing Messenger Platform and Businesses on Messenger
#13I won't be surprised if later in the year some apps get banned from Facebook APIs because they touched Facebook's pie, which now covers pretty much everything. It's no accident half of the apps in the showcase are for sticker, GIF, and video replies as they pose no threat to core Facebook features.
So what's in it for us?
Re: Introducing Messenger Platform and Businesses on Messenger
#14Oh look NSA had a product launch today. On a serious note I flirted with installing Messenger several times and couldn't go through with it after facing all the app permissions. As a platform I wonder if this will follow the same path as the Facebook Games/Apps platform. Rampant use, rise of at least one game company (Zynga), then gradual but consistent desertion. As a service for businesses, this is interesting and…
Outside of the US(?) I don't think that this has got much chance of taking off. The legal / data privacy ramifications of support knowing a customer's fb profile and all the information contained therein are something I find quite difficult to quantify.
Re: Introducing Messenger Platform and Businesses on Messenger
#15Disclaimer: I work for a company providing customer service over social media solutions. Allowing businesses to do messaging with customers is a big deal. It's been there on FB messenger for a while, but, it hasn't had the attention. We're seeing an increasing trend of customers wanting to contact businesses where they are rather than being forced to follow the business' requirements. Facebook is one of those places.
It's criminal that you can't text message businesses. That seems to me the most obvious route. Any IP-based phone system should support this. Not sure how it would work with AT&T.
Re: Introducing Messenger Platform and Businesses on Messenger
#16I got pretty excited about it, but I really can't trust Facebook as much as before. They practically took "graph" off of "open graph" by disabling third party's ability to list users' friends and invite them. I won't be surprised if later in the year some apps get banned from Facebook APIs because they touched Facebook's pie, which now covers pretty much everything. It's no accident half of the apps in the showcase a…
Re: Introducing Messenger Platform and Businesses on Messenger
#17I got pretty excited about it, but I really can't trust Facebook as much as before. They practically took "graph" off of "open graph" by disabling third party's ability to list users' friends and invite them. I won't be surprised if later in the year some apps get banned from Facebook APIs because they touched Facebook's pie, which now covers pretty much everything. It's no accident half of the apps in the showcase a…
Re: Introducing Messenger Platform and Businesses on Messenger
#18Before anyone starts thinking this stuff is super-innovative and new, let me tell you what's really going on here: Facebook wants to make Messenger into a platform in the same way the big Asian chat apps are. Things like Weixin/WeChat or LINE. I mean, just look at the most recent additions to Messenger: - Stickers. These grew in popularity starting in Asian apps. [0] - Using Messenger for payments [1] and to send mon…
Innovative or not, that's not is going to determine the success of this. There has to be the ability to generate mass market adoption with innovation which Facebook is really good at.
Although, I laud their efforts of keep trying and trying.
Re: Introducing Messenger Platform and Businesses on Messenger
#19Earlier quoted context omitted.
It's criminal that you can't text message businesses. That seems to me the most obvious route. Any IP-based phone system should support this. Not sure how it would work with AT&T.
Are you kidding me? I'm only 32, and I'd never consider texting a business. Call? Sure. Email? Sure. But texting? Seriously?
Re: Introducing Messenger Platform and Businesses on Messenger
#20I wonder if this is why they shut off their XMPP Messenger integration earlier this spring.