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How a non-tech, thirty-something with kids started his company

pando.com

11–20 of 31 posts

Re: How a non-tech, thirty-something with kids started his company

#11
I'm the author of the piece. I can appreciate that it's difficult to walk away with any point of action without knowing the who and how, but I'd prefer to stay anonymous.

My intention in sharing the story was simply to say that even if you're broke, non-technical, over 30, etc., you can still make it happen. It was meant to be more motivational than informative.

I'm not looking for the recognition, only to hopefully help others in the same boat.

Really appreciate the interest and discussion.

Re: How a non-tech, thirty-something with kids started his company

#12
The biggest take-away for me was that, at the least, he acknowledged that it's irresponsible to gamble his family's well-being on a long-shot startup idea.

Tech culture right now prizes irresponsibility. The youth fetish is one aspect of it, but more generally, it's founded on unrealistic (irresponsible) promises and mostly bad decisions (drop out of school to work for a startup! move to the most expensive city in the U.S. with no connections!) that pay off infrequently. No one talks about how demoralizing, difficult, and wasteful it is to rebuild your savings and career after something like that fails. It's atrocious, but most investors have a vested interest in downplaying the long-term risks.

There are thousands of people like me who are smart as fuck, played the startup game unluckily, and ended up in second-tier careers compared to what they should've had with their age and ability, and would've had, had they not gambled stupidly. Most don't talk about it. They're ashamed. I'm not ashamed. Well, perhaps I'm slightly embarrassed, but (a) I'm still smart as fuck and (b) not embarrassed enough to let the next few thousand fall into the same goddamn trap, because someone has to fucking be responsible.

Re: How a non-tech, thirty-something with kids started his company

#13

I'm the author of the piece. I can appreciate that it's difficult to walk away with any point of action without knowing the who and how, but I'd prefer to stay anonymous. My intention in sharing the story was simply to say that even if you're broke, non-technical, over 30, etc., you can still make it happen. It was meant to be more motivational than informative. I'm not looking for the recognition, only to hopefully…

Can you share a little more detail re: the signup/how it works pages? Did they just describe the product and say signup if you're interested? Did you let on that there was no product yet, or that it was "in development", or no status at all? What does one do with 20k interested customers between lining up investment and actually delivering product?

Re: How a non-tech, thirty-something with kids started his company

#14

I really wish we knew what the site was and it wasn't anonymous. Maybe the post was premature because the author still needs to "fake it till they make it" - but I would imagine that it would be a little bit of good press if nothing else. Without knowing what the product is though it is hard for folks to compare where they are with this narrative. For what it's worth I am in almost the exact situation, only I have a…

Agreed. I wish I could reach out to the author, learn more, and see where his product went. This is the stuff that fascinates me and something we see all the time at work - people with ideas they can't shake and are willing to take risks in order to see it become a reality.

I don't necessarily think building something was the right first move though. I'm a big fan of PG's "Do Things that Don't Scale", so I created https://manualviableproduct.com in my spare time to help people like this.

Re: How a non-tech, thirty-something with kids started his company

#15

I'm the author of the piece. I can appreciate that it's difficult to walk away with any point of action without knowing the who and how, but I'd prefer to stay anonymous. My intention in sharing the story was simply to say that even if you're broke, non-technical, over 30, etc., you can still make it happen. It was meant to be more motivational than informative. I'm not looking for the recognition, only to hopefully…

Can you share a little more detail re: the signup/how it works pages? Did they just describe the product and say signup if you're interested? Did you let on that there was no product yet, or that it was "in development", or no status at all? What does one do with 20k interested customers between lining up investment and actually delivering product?

What I didn't mention in the post is that we didn't have a backend programmer until we had 20k people signed up, so no code was a byproduct of our situation, not a matter of pride.

Because we had so much hype before our product we had a miserable launch. We tried to delay it as long as we could, but feared losing interest if we waited too long.

In terms of signup/how it works, we gave people a storyline that we felt would attract interest (which it did), we also used exclusivity. We gave a intended launch date, which eventually bit us in the ass (will never do that again).

Re: How a non-tech, thirty-something with kids started his company

#16

Interesting. A shame he wouldn't identify himself or his company in the piece -- it seems like he's quite successful now, so I don't really get the need for anonymity.

I'm the author. Not looking for recognition, just wanted to hopefully offer hope to others in similar boat. I think my identity might distract from the message.

Re: How a non-tech, thirty-something with kids started his company

#17

I really wish we knew what the site was and it wasn't anonymous. Maybe the post was premature because the author still needs to "fake it till they make it" - but I would imagine that it would be a little bit of good press if nothing else. Without knowing what the product is though it is hard for folks to compare where they are with this narrative. For what it's worth I am in almost the exact situation, only I have a…

I was going to offer a humble suggestion: why not reach out to him with an email or comment on his blog? But then I see it's just a filler article for pandodaily. That's pathetic. And unless they amend the article's byline, then it's a shameless plug for pageviews. What a shame.

Re: How a non-tech, thirty-something with kids started his company

#18

This is completely worthless as an anonymous post. How can we take this seriously?

Flag it and move on. Without any detail at all, it's a worthless post. Most small businesses fail in the first few years - saying "I'm successful!" with zero detail does not help anyone.

Reading the article reminded me of those companies that have testimonials on their site attributed to "Anonymous". Testimonials basically saying "This product is so good, I'm not willing to put my name to it!"...

Re: How a non-tech, thirty-something with kids started his company

#19

I really wish we knew what the site was and it wasn't anonymous. Maybe the post was premature because the author still needs to "fake it till they make it" - but I would imagine that it would be a little bit of good press if nothing else. Without knowing what the product is though it is hard for folks to compare where they are with this narrative. For what it's worth I am in almost the exact situation, only I have a…

Agreed. I wish I could reach out to the author, learn more, and see where his product went. This is the stuff that fascinates me and something we see all the time at work - people with ideas they can't shake and are willing to take risks in order to see it become a reality. I don't necessarily think building something was the right first move though. I'm a big fan of PG's "Do Things that Don't Scale", so I created ht…

Could you please provide an actual example of a website containing the button, im having a hard time visualising it.
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