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Google SEO Starter Guide [pdf]

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Re: Google SEO Starter Guide [pdf]

#12
post #11

Misread as "Google CEO Starter Guide" and expected a tongue-in-cheek critique of Larry Page.

Well, your query is funnier[0]

    > Showing results for "Google SEO Starter Guide"

    > No results found for "Google CEO Starter Guide"
[0] https://www.google.com/search?q="Google+CEO+Starter+Guide"

Re: Google SEO Starter Guide [pdf]

#14
post #4

This is a good start, but the guide is actually really old - the copyright is from 2010. Some of this stuff is no longer valid.

We wrote the guide to be pretty evergreen. If there's anything you see that's out of date, just mention it and we'll look into updating it.

Why is it on a user content domain?

Re: Google SEO Starter Guide [pdf]

#15
post #9
post #4

This is a good start, but the guide is actually really old - the copyright is from 2010. Some of this stuff is no longer valid.

I think Google knows more about how Google works than whatever SEO source you're trusting does...

uhm, ok? How does that help me, if I want my site to rank higher for a particular term?

Re: Google SEO Starter Guide [pdf]

#16
I would love it if Google published an official answer to the perennial client question: "Why can't you get my site to the top of the SERPs for [insert competitive keywords here]?"

My answer is usually along these lines: "Your site is competing for placement with many other professionally-built sites. If I'm doing my job properly, and so are the other web developers, none of us is or should be entitled to top placement. Also, placement depends heavily on factors that are solely in your control as the site owner, such as the quality of the content."

But when web devs say this, clients sometimes think we're just trying to shirk responsibility. So I would be really happy if I could point them to an official statement from Gogole that conveys roughly the same message.

Re: Google SEO Starter Guide [pdf]

#18
post #4

This is a good start, but the guide is actually really old - the copyright is from 2010. Some of this stuff is no longer valid.

We wrote the guide to be pretty evergreen. If there's anything you see that's out of date, just mention it and we'll look into updating it.

In the section about 'alt' tags, "If a user is viewing your site on a browser that doesn't support images" sounds like something coming from a very old text. I wonder if that's still relevant for anyone. The second part of the sentence (screenreaders) taught me something, though!

Re: Google SEO Starter Guide [pdf]

#19

Earlier quoted context omitted.

We wrote the guide to be pretty evergreen. If there's anything you see that's out of date, just mention it and we'll look into updating it.

In the section about 'alt' tags, "If a user is viewing your site on a browser that doesn't support images" sounds like something coming from a very old text. I wonder if that's still relevant for anyone. The second part of the sentence (screenreaders) taught me something, though!

Blind people still use browsers like this, it's a 508 compliant standard if nothing else.

Re: Google SEO Starter Guide [pdf]

#20
post #16

I would love it if Google published an official answer to the perennial client question: "Why can't you get my site to the top of the SERPs for [insert competitive keywords here]?" My answer is usually along these lines: "Your site is competing for placement with many other professionally-built sites. If I'm doing my job properly, and so are the other web developers, none of us is or should be entitled to top placeme…

https://www.google.com/competition/howgooglesearchworks.html
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