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Ask HN: Please review my site - PickFu.com

pickfu.com

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Re: Ask HN: Please review my site - PickFu.com

#16

Post by tkiley »

Rockin' idea. I was just looking for something like this to do some quick-and-dirty market research for my startup.

I don't have much experience with mturk, but my one concern would be that respondents may simply click randomly rather than honestly answering the question; do you have any data on how honest and accurate your responses are?

Re: Ask HN: Please review my site - PickFu.com

#17

Post by shafqat »

tkiley wrote: post #16

Rockin' idea. I was just looking for something like this to do some quick-and-dirty market research for my startup. I don't have much experience with mturk, but my one concern would be that respondents may simply click randomly rather than honestly answering the question; do you have any data on how honest and accurate your responses are?

You're basically going to get the same response quality as Amazon Turk. We use them a lot, but the quality is pretty average so there's still some amount of manual work or quality checking needed.

What would be truly amazing if this service could work with non-mechanical turkers...

Re: Ask HN: Please review my site - PickFu.com

#18

Post by justinchen »

tkiley wrote: post #16

Rockin' idea. I was just looking for something like this to do some quick-and-dirty market research for my startup. I don't have much experience with mturk, but my one concern would be that respondents may simply click randomly rather than honestly answering the question; do you have any data on how honest and accurate your responses are?

With any survey you always have the possibility of disingenuous answers, but we require them to put a comment/rationale for their answers, which is where the most interesting data lies. Here are some examples: http://pickfu.com/IOHSK8 http://pickfu.com/JWQFLA

Re: Ask HN: Please review my site - PickFu.com

#19

Post by encoderer »

johnli wrote: post #6
jusob wrote: post #3

Looks great. I think the price is right. The website is very clear. Maybe the examples should be more business oriented. You should also include the time frame to get the 50 answers: 1 hour, 1 day, 1 week? Can we choose, or at least influence the demography (only women, only people below 35, etc.)?

another one of the creators here, thanks for the warm comments. a follow-up question - how much more compelling would this be if you could choose/influence the demographics and # of responses (potentially at a higher cost)?

I would personally find it more compelling, but I'd suggest that it shouldn't be a premium feature.

When it comes to consume research, demographics are everything. Statistical significance of sub-samples can plummet quickly.

If I'm marketing a product specifically to, say, 30-44yo men, it would be valuable to restrict the sample exclusively to those men and I think i'd have a better chance of seeing statistical meaning in the sub-samples I'm looking for, eg, income, marital status, etc.

It seems to me now that I'd have to post it "at large" and the 30-44yo demo I'm looking for would itself be a sub-sample.

I am not a marketing professional, but as a small business owner its one of my many hats. I have used both Maritz and, more recently, Pinecone, and I'm probably wrong but I don't remember even being presented with an option to open the surveys to everybody.

And what I'm saying is.. I wouldn't even consider using your product without that ability. You have a fantastic 1.0, though, so I'm not knocking the product, just offering my $0.02.

And some demographics of your own: We've got a dozen of us on the payroll with 2009 sales looking to be a bit over $2MM.

And no joke, if I were you, I'd eat your dogfood and put up a survey to determine the importance of this feature!

EDIT:

I do want to add that I get that your site is supposed to be intro-level market research. But if you're going to limit to 50 replies, demographic targeting would be very important to me, for anything other than a "should we get thai or pizza for lunch" questions.

If you do let me collect 500-1000 replies, I'd probably have more statistically meaningful sub-samples, so as long as you give me a nice drill-down interface I'd find it useful, even if i couldn't target my question.

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