Hard to really evaluate the info without the time factor. KickStarter is massively popular, but I wonder how much of total haul is attributable to activity before IndieGoGo came along (I believe KS started first). It would have also been interesting to compare historical figures to activity in the past calendar year, overall trends (eg timeline to when KS got to 6X IGG) vs per categories, etc.
Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
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Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#12Indiegogo also charges the investors up front rather that only if the funding succeeds - I know this has prevented me from giving money in the past. It's annoying to deal with the fund/refund issue.
Nothing you have to do. Its all automatic
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#13Is there any reason that the ultimate price for these services won't approach $0? They're not actually providing promotion, right? That seems like the only real value they could really provide.
I find out about 90% of these things from the kickstarter website or emails saying my friends invested. So I would say for the projects I funded, I would have never given them money if they weren't on kickstarter.
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#14Does your data allow comparisons at different points in time? In particular, is the gap widening or narrowing? (A 6X differential isn't too surprising when there's a clear first-mover or early-mindshare-leader... but it also isn't insurmountable as long as the market is growing and fluid.)
Google Trends info: http://www.google.com/trends/explore?q=kickstarter#q=kicksta...
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#15It is also worth noting that Indigogo has the option for projects to keep the money raised even if it falls below the goal (for a higher cut of the money IIRC). Not only would that alter revenue numbers, but I think it would also influence how projects set their initial goals. Wouldn't you be a little more conservative on your Kickstarter goal since it is an all or nothing situation?
Not necessarily. IndieGoGo offers two types of funding: flexible and fixed. Fixed is exactly like KS where you only get the money when you reach your goal. With flexible, you get whatever you raise but are charged different percentages based on whether you reached your goal or not. If you did, you're charged 4% but if you did not, you're charged 9%. Thus you're incentivized to be more conservative on IGG as well.
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#16Tangentially on topic: I am surprised that Kickstarter doesn't have a way for members to sign-up for updates of various kinds. I am almost exclusively interested in technology projects. I would love to get daily emails featuring new tech projects. No such thing exists. I don't visit Kickstarter every day. What's ends-up happening is that I sometimes miss out on really interesting projects because I don't know they ex…
The powers that be at KS seem more interested in pushing projects they personally like (artsy projects) instead of tailoring their recommendations to each user. As such I find their newsletter useless as I imagine a lot of people do.
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#17We put together some fun histograms from the raw data in Statwing. You can play around a bit more yourself.
https://www.statwing.com/open/datasets/cb2e735b5e8428f521828...
Thanks OP for making the raw data available.
(Edit: Disclosure, I work at Statwing)
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#18Tangentially on topic: I am surprised that Kickstarter doesn't have a way for members to sign-up for updates of various kinds. I am almost exclusively interested in technology projects. I would love to get daily emails featuring new tech projects. No such thing exists. I don't visit Kickstarter every day. What's ends-up happening is that I sometimes miss out on really interesting projects because I don't know they ex…
The powers that be at KS seem more interested in pushing projects they personally like (artsy projects) instead of tailoring their recommendations to each user. As such I find their newsletter useless as I imagine a lot of people do.
Arts and Culture are part of their founding DNA and you can see how hard they are trying to retain the spirit of Kickstarter to fund projects that may not have clear commercial value by giving more face time to these projects.
When Kickstarter put in place restrictions on pre-sales and other types of projects (http://www.kickstarter.com/blog/kickstarter-is-not-a-store), they were primarily addressing the hardware/tech category that changed the core nature of what Kickstarter was meant for.
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#19It is also worth noting that Indigogo has the option for projects to keep the money raised even if it falls below the goal (for a higher cut of the money IIRC). Not only would that alter revenue numbers, but I think it would also influence how projects set their initial goals. Wouldn't you be a little more conservative on your Kickstarter goal since it is an all or nothing situation?
Not necessarily. IndieGoGo offers two types of funding: flexible and fixed. Fixed is exactly like KS where you only get the money when you reach your goal. With flexible, you get whatever you raise but are charged different percentages based on whether you reached your goal or not. If you did, you're charged 4% but if you did not, you're charged 9%. Thus you're incentivized to be more conservative on IGG as well.
You basically rephrased exactly what OP said. He's arguing that the % spread isn't as strong an incentive to be conservative in the funding amount.
Re: Insights we discovered when we scraped and analyzed all of Indiegogo’s campaigns
#20Is there any reason that the ultimate price for these services won't approach $0? They're not actually providing promotion, right? That seems like the only real value they could really provide.
They do promote. Many people browse the site, receive emails, etc. Kickstarter makes a point to put in the creator's dashboard a pie chart that shows how much their promotion has brought in vs. other means. In my experience their slice is between 25-50% (skewing smaller as projects are more popular).