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Pandora Paid Over $1,300 for 1 Million Plays

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Re: Pandora Paid Over $1,300 for 1 Million Plays

#11
post #5

Its easy to complain about the low pandora royalties, but these artists are essentially trying to kill the golden goose. Pandora currently spends > 50% of revenue on royalties. Any increases would almost certainly lead to the end of the company. $0 is a lot less than $1,300 for 1 million plays.

That's a really shitty golden goose.

Plastic goose?

Re: Pandora Paid Over $1,300 for 1 Million Plays

#13
post #5

Its easy to complain about the low pandora royalties, but these artists are essentially trying to kill the golden goose. Pandora currently spends > 50% of revenue on royalties. Any increases would almost certainly lead to the end of the company. $0 is a lot less than $1,300 for 1 million plays.

Arguing that high royalties make it hard for Pandora to do business is just bullying and threatening. Obviously if sharing songs via violating copyright weren't an option, listeners would happily pay a little more for Pandora premium or endure a few more commercials.

Instead, the public starts from the stance that music should basically be free, and artists are lucky to be paid anything at all.

The purpose of statutory rates is to create an economic environment where businesses can operate without constant negotiation, and creators can earn a living.

Virtually no one is earning a living from Pandora or Spotify, so, it isn't working. Meanwhile the public has access to a functionally infinite amount and variety of music for nothing, or next to nothing.

Re: Pandora Paid Over $1,300 for 1 Million Plays

#14

> "On the contrary, it seems quite likely that others should be paying more." Not that have knowledge of royalty proportionality, but it also seems unfair to have royalty costs dwarf any other business costs. I have no idea how much it costs Pandora to stream a song, but if it's a fraction of the ~$0.0012/listen they seem to pay in royalties, it seems like the royalty is disproportionate and unfair. On the other hand…

NetFlix has the exact same problem. Its an issue with any industry where you are trying to resell a primary service.

Re: Pandora Paid Over $1,300 for 1 Million Plays

#15
post #5

Its easy to complain about the low pandora royalties, but these artists are essentially trying to kill the golden goose. Pandora currently spends > 50% of revenue on royalties. Any increases would almost certainly lead to the end of the company. $0 is a lot less than $1,300 for 1 million plays.

That's a really shitty golden goose.

Does that even matter? Since the marginal effort on the part of the performer is exactly zero? (which is to say they don't have to "do" anything to be on Pandora, they just collect checks from BMI/ASCAP). If a musician is arguing that they are being driven into poverty by poor royalties, losing them completely seems to make them worse off.

Re: Pandora Paid Over $1,300 for 1 Million Plays

#16
"A good flatterer doesn't lie, but tells his victim selective truths (what a nice color your eyes are). Good PR firms use the same strategy: they give reporters stories that are true, but whose truth favors their clients."

I have no idea if David Lowery's original post about making only $16.89 for 1 million plays was distributed by a PR firm, but it sure feels like it.

PG's thoughts on PR are spot on, and I love referencing his article to both discern truth from half-truth in the news, and, of course, to push my own PR efforts:

http://www.paulgraham.com/submarine.html

Re: Pandora Paid Over $1,300 for 1 Million Plays

#17
post #5

Its easy to complain about the low pandora royalties, but these artists are essentially trying to kill the golden goose. Pandora currently spends > 50% of revenue on royalties. Any increases would almost certainly lead to the end of the company. $0 is a lot less than $1,300 for 1 million plays.

That's a really shitty golden goose.

Compared to what, FM radio? Which pays NOTHING?

Artists, get over yourself. The market is huge now, and your product value is approaching zero. But keep on flailing in the noose.

EDIT: Half credit. Per dllthomas, "Per the article, FM radio pays royalties to the songwriter but not the performers."

Re: Pandora Paid Over $1,300 for 1 Million Plays

#18

> "On the contrary, it seems quite likely that others should be paying more." Not that have knowledge of royalty proportionality, but it also seems unfair to have royalty costs dwarf any other business costs. I have no idea how much it costs Pandora to stream a song, but if it's a fraction of the ~$0.0012/listen they seem to pay in royalties, it seems like the royalty is disproportionate and unfair. On the other hand…

Amazon pays a 70% royalty for ebooks that were published directly by the author. Is it unfair for this royalty to be so large?

(I realize that this is more complicated than "70%", see https://kdp.amazon.com/self-publishing/help?topicId=A29FL26O...)

I think it's a sign of efficiency that a large portion of the money goes to content creators. Content creation will get cheaper as technology improves, sure, but in fields like music and writing, content creators struggle to make a decent wage. Therefore as content distribution technology improves, the percentage of money given to content creators should increase.

Re: Pandora Paid Over $1,300 for 1 Million Plays

#19

> "On the contrary, it seems quite likely that others should be paying more." Not that have knowledge of royalty proportionality, but it also seems unfair to have royalty costs dwarf any other business costs. I have no idea how much it costs Pandora to stream a song, but if it's a fraction of the ~$0.0012/listen they seem to pay in royalties, it seems like the royalty is disproportionate and unfair. On the other hand…

> Not that have knowledge of royalty proportionality, but it also seems unfair to have royalty costs dwarf any other business costs.

Why? Their business model is to take other people's work and distribute it to subscribers.

It seems to me that acquisition of the actual product should be the majority of their cost.

Re: Pandora Paid Over $1,300 for 1 Million Plays

#20

> "On the contrary, it seems quite likely that others should be paying more." Not that have knowledge of royalty proportionality, but it also seems unfair to have royalty costs dwarf any other business costs. I have no idea how much it costs Pandora to stream a song, but if it's a fraction of the ~$0.0012/listen they seem to pay in royalties, it seems like the royalty is disproportionate and unfair. On the other hand…

Why do you think other business costs are pertinent to royalty rates at all?

Well, I don't really believe in royalties to begin with, but if you're going to have them...

I think royalties should be set in a way that maximizes what I'd call the versatility of utility. If royalty costs are far beyond the actual infrastructure or service costs, it seems as though entire industries and uses of content cease to exist.

It also seems pretty clear that huge differences between prices and real world costs are what lead to extensive piracy - people develop a perception of being cheated when you try to charge $25 for an e-book or album download. On the other hand most consumers seem to feel fine about paying $1 or $5 for a song/album/e-book.

You could argue that 'oh, the creator should have the right to control what they make as much as they want and charge whatever they feel like,' but it seems pretty clear that given free reign, copyright holders feel entitled and abuse copyright in ways that entirely undermine the whole system.

I'd say that if you believe in copyright there's a legitimate interest in restraining royalties to reasonable amounts so as reinforce the legitimacy of the whole system. After all, the perceptions of gouging and rights abuses create large masses of people like me who no longer believe in copyright as a whole to any great extent.

Ensuring the liberalization of restraints and apparent reasonableness of exercised privileges allowed creators seems key to creating a copyright institution that can survive and appear legitimate in the long run.

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