11–20 of 53 posts
What prevents a serious camera company like Nikon or Canon from rolling and and owning this market? Is a couple $bn not enough to get them out of bed in the morning?
They never took it seriously to begin with, and now that its clear that this is a serious market, they're too late. I wouldn't put it past them to invest additionally in GoPro (or some competitor). Separately - who are GoPro's competitors?
What prevents a serious camera company like Nikon or Canon from rolling and and owning this market? Is a couple $bn not enough to get them out of bed in the morning?
They never took it seriously to begin with, and now that its clear that this is a serious market, they're too late. I wouldn't put it past them to invest additionally in GoPro (or some competitor). Separately - who are GoPro's competitors?
A competitor is Conture. Search devinsupertramp on YouTube to see a few videos they have sponsored him to make with the cameras. I think one is of a blob.
Digital consumer video cameras predated GoPro by more than a decade, and the market was split between electronics giants. You wouldn't bet on a billion dollar company emerging from nowhere in THAT market, would you? But, apparently, when you build a great brand, find a solid niche and make something consumers WANT to buy - as opposed to need to buy - great things can happen.
What prevents a serious camera company like Nikon or Canon from rolling and and owning this market? Is a couple $bn not enough to get them out of bed in the morning?
They never took it seriously to begin with, and now that its clear that this is a serious market, they're too late. I wouldn't put it past them to invest additionally in GoPro (or some competitor). Separately - who are GoPro's competitors?
What prevents a serious camera company like Nikon or Canon from rolling and and owning this market? Is a couple $bn not enough to get them out of bed in the morning?
Woodman is a surfer—the market was right in front of him. He saw a need, and he solved it with a very simple, high quality device tailored to that specific need.
A better argument there has never been for solving real problems with real solutions, rather than trying to essentially trick people into believing they both have a problem and need a solution. The latter is possible, but the former is a far better path to success.
What prevents a serious camera company like Nikon or Canon from rolling and and owning this market? Is a couple $bn not enough to get them out of bed in the morning?
They never took it seriously to begin with, and now that its clear that this is a serious market, they're too late. I wouldn't put it past them to invest additionally in GoPro (or some competitor). Separately - who are GoPro's competitors?
Contour Contour+2, ContourRoam
Sony Action Cam (HDR-AS10 and HDR-AS15)
Polaroid XS7, XS20 and XS100
CamOne (camonetec.com)
AEE BlackEye XTR (Magicam SD21) (www.aee.com/en/)
Tachyon (tachyoninc.com)
UnmannedTech FPV HD camera
Tons of unknown asian brands like 808 #16 720p micro camera ($8 to $40).