I was talking to a friend recently about those Tupperware parties (she did a different brand). I think maybe those were better for society than modern ads. People had to get out of their comfort zones and talk face to face. It was all so personal, compared to what we have now. This influencer nonsense described here is gross and fake compared to that. What would a genuine, face-to-face advertising campaign look like…
> People had to get out of their comfort zones and talk face to face.
I think "talking face to face" was still squarely in the comfort zone back then, so I doubt there was so much positive impact from those parties.
> What would a genuine, face-to-face advertising campaign look like nowadays?
There is none, that sentence is a contradiction.