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42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

diegobasch.com

11–20 of 33 posts

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#11
Your initial takeaway might simply be "wow, a lot less people user Twitter than Facebook." However, I remember seeing stats a year or two ago suggesting that 50% of US users had Facebook and less than 10% had Twitter. If both sets of numbers are accurately comparable (and they may not be), that would suggest that Facebook may be on a slow decline while Twitter is still growing.

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#13
post #12

What does "Have a Facebook Account" mean in terms of activity? Maybe the question should also have asked about usage ...

I was wondering the same thing about Twitter.

About half the people I know have Twitter accounts. Of them, only a handful have ever tweeted anything.

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#14
post #12

What does "Have a Facebook Account" mean in terms of activity? Maybe the question should also have asked about usage ...

I wouldn't have received significant numbers about usage. In surveys you don't want to conflate questions, and these questions are asked independently to different people. It's hard to formulate a question about usage of Facebook for the general internet population and get a significant number of useful responses.

Edit: I learned that the tool lets you ask Screener questions that qualify people to answer subsequent questions. I'll try this with a future survey.

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#15

Your initial takeaway might simply be "wow, a lot less people user Twitter than Facebook." However, I remember seeing stats a year or two ago suggesting that 50% of US users had Facebook and less than 10% had Twitter. If both sets of numbers are accurately comparable (and they may not be), that would suggest that Facebook may be on a slow decline while Twitter is still growing.

I don't think old stats from other sources are comparable. In order to evaluate changes I would only compare my results against the exact same question asked with the same tool at a different point in time.

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#18
Facebook reported in their SEC filing that they had 170M active US accounts, about 55 accounts for every 100 Americans. Interesting gap, especially because this survey only looks at US internet users and doesn't ask about active.

I wonder if this is due to multiple accounts per person, bad facebook reporting, or bad survey results.

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#19
post #18

Facebook reported in their SEC filing that they had 170M active US accounts, about 55 accounts for every 100 Americans. Interesting gap, especially because this survey only looks at US internet users and doesn't ask about active. I wonder if this is due to multiple accounts per person, bad facebook reporting, or bad survey results.

Most people I know have a FB account for their dog. Is it just me?

Re: 42% of US Internet Users Have a Facebook Account. For Twitter, It’s 16%

#20
post #4
post #2

I wonder how many people bounce from the twitter signup page. Every combination of my name is already taken on twitter and every few months I would go to sign up, but can't find a name that isn't taken. The impression they give you is that the name is very important and you can only pick it once. I also barely ever use facebook, but as I can just use my email I signed up long ago.

Does Twitter suggest an alternative username? Even if they do, the problem with Twitter growth is that nobody will follow a new user unless they know you in real life. I have the impression that for new users it's mostly s feed reader with ads and Foursquare checkins.

> I have the impression that for new users it's mostly s feed reader with ads and Foursquare checkins

There's another way to use it? Seriously, I don't get how to use Twitter. If I follow someone, how do I comment on what they said? Does everyone see that? What exactly is Twitter trying to do? I have never 'got' it.

It's looks to me like an IM service crossed with RSS, except I can't figure out how to do any messaging.

(Not that this is really a problem, I have nothing to say and am not social, but it's irritating not understanding something.)

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