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X executive says creator monetization program may potentially be ended

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Re: X executive says creator monetization program may potentially be ended

#11

As soon as you start paying people to make content, you’re not social media - you’re just media.

"Social media" is an archaic term invented to describe a public bulletin board that didn't have ads and sort of functioned like a personal website.

It's been "media" ever since the first ad product launched, and cemented once the feeds were changed to infinite scroll "timelines" which ironically were not chronological ordered.

Re: X executive says creator monetization program may potentially be ended

#12

Not surprising at all this is happening if the intent is to make X less awful. (Which is something Nikita Bier has been trying to do since he was hired.) Incentivizing content creation does at least two things: it puts virality ahead of everything (quality, correctness, legitimacy) and also creates disproportionately greater value for users in poor or emerging economies. Earning a dollar or two from a post means a lo…

The social media or anything really needs to be curated.

Tiktok was blatantly un-embarrassed about manual curation where they favor good-looking people, and that made the content good at the beginning.

X needs to do the same.

Re: X executive says creator monetization program may potentially be ended

#13

Not surprising at all this is happening if the intent is to make X less awful. (Which is something Nikita Bier has been trying to do since he was hired.) Incentivizing content creation does at least two things: it puts virality ahead of everything (quality, correctness, legitimacy) and also creates disproportionately greater value for users in poor or emerging economies. Earning a dollar or two from a post means a lo…

I saw Nikita mention that X will flag account locations in order to be transparent around a poster's origin [0] which is a step in the right direction, though abandoning the creator program altogether more so. Nikita has had a rough couple of weeks. Targeted with the most vile antisemitism I've seen after attempting to get doxxing campaigns under control. That is hard to do when your boss is overriding every decision…

Less than 24 hours after I posted this Musk intervened on the idea of winding down the creator program favoring an increase in payments.

https://x.com/elonmusk/status/1978721345279082596

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