If they're smart they'll try to create a profit model oriented around online services, and switch their revenue stream to be funded through this. Currently they're funded through the "TV charge" which is a nasty footnote to life in the UK. Regularly I get hatemail through the letterbox telling me what a bad person I am for not paying the fee (mandatory for all owners of televisions), presuming that I have a TV. Yes,…
I just threw my nastygrams in the bin for 10 years. Didn't do me any harm in the long run. I did have some guy knocking on my door about it. He was "removed" from my property forcefully as he was trespassing. Nothing came of it. I have a television now (for the children) but that is it. When they're gone, it's going as well.
(also I didn't have a television for 10 years).