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tl;dr Engineer discovers that sales & marketing are real jobs. Calling it “content creation” or “influencers” are just another way of minimizing a side of business development that scares you. Thanks for the story, it was an enjoyable read!
If I said that I coded for 15 minutes a day for a week and wasn’t impressed by the results, what would an engineer say?
For anyone like me that’s never heard of Lagree before https://apps.apple.com/us/app/lagree-buddy-wrist-metronome/i...
Earlier quoted context omitted.
Marketing is a real job in the same way both pharmacists and drug dealers are both real jobs. Its really easy for marketing to go from providing a useful product to using dark patterns like rage bait to peddle the equivalent of drugs to the masses. Marketing gets a bad name for a reason.
I share your aversion to modern marketing tactics, but by your logic, programmers that develop the addictive social media algorithms are the meth cooks. Everyone is complicit. Modern day "tech bros" get a significantly worse rep than marketing folks these days. No use in participating in this blame game.
I wonder if marketing courses also have an ethics component taught in them?
> Build it and they will come is a fallacy. You have to tell people about the damn thing.
Great lesson for engineering types
tl;dr Engineer discovers that sales & marketing are real jobs. Calling it “content creation” or “influencers” are just another way of minimizing a side of business development that scares you. Thanks for the story, it was an enjoyable read!
Engineer does 40 outreaches in a week and says the results are “not that amazing” lol. If I said that I coded for 15 minutes a day for a week and wasn’t impressed by the results, what would an engineer say?
Edit: I shared a couple details in my other reply under this post
I recently made a small game for iOS/macOS and basically every non-development part of the process between setting up the App Store stuff and trying to promote it have been a lot more work than I expected. Not even including the game design, which is really separate from the actual game development.
Earlier quoted context omitted.
I share your aversion to modern marketing tactics, but by your logic, programmers that develop the addictive social media algorithms are the meth cooks. Everyone is complicit. Modern day "tech bros" get a significantly worse rep than marketing folks these days. No use in participating in this blame game.
I mean that kind of tracks? I had to take a computer science ethics course in college. It mainly focused on stuff like the Therac-25 case study, but I could easily see a more modern version of the course covering social media algorithms. I wonder if marketing courses also have an ethics component taught in them?
A good example of bad that can happen but damn is that just plain lazy.
More recent examples are surely more relevant and would generated more discussion.