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Usability Hell: London 2012 Olympics Ticketing Fail

usabilityhell.com

11–20 of 44 posts

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#11
Ticketing is just plain hard and anyone who disagrees is just wrong.

The site is getting a few hundred thousands users a day right now trying to ger a few thousand tickets mostly between 7pm and 10pm.

While I agree LOGOC could of got a lot of the copy and menus better, trying to display "real-time" availability and keeping ticket sales fair is very very hard and Ticketmaster are doing a fairly decent job.

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#12
Poorly thought-out websites seem to be a pattern with high profile sporting events.

The 2010 FIFA World Cup site was shoddier than the Olympics, with rapid time outs, and other instabilities. They also lacked any way of keeping bots out, and I suspect a few people made money by blasting the site with automated ticket requests.

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#13
post #2

The worst part about all this is how much the company that built the site must've charged (I'm guessing somewhere between atmospheric and stratospheric).

Ticketmaster should no better as they are the main ticket operator in the UK. However to make matters worse I believe they have signed all these exclusivity deals with record companies etc, which means there is no serious competition, certainly for the next few years. Therefore they don't care and so innovation will be throttled. I think they should be fined, as they have been consistently the worst part, of an otherwise truely outstanding games. Ticketmaster you should be ashamed!

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#15
While people who try to make the process easier are being arrested

> London's Metropolitan Police said they had arrested 16 people since Friday for illegal reselling of Olympics tickets

And then everyone is shocked by the empty seats.

http://blogs.telegraph.co.uk/finance/timworstall/100019212/o...

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#16
post #2

The worst part about all this is how much the company that built the site must've charged (I'm guessing somewhere between atmospheric and stratospheric).

Exactly. The olympics are all about maximum profit and spending as little as possible of the money stolen from the public. From this point of view, none of the olympic shambles (e.g. g4s security) are terribly surprising.

G4S are a tier 3 sponsor of the Olympics. Thus, they paid £10m to be a sponsor.

G4S were also involved, before they got the contract, in the bid for the Olympics.

Pretty sleazy.

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#17
post #16

Earlier quoted context omitted.

Exactly. The olympics are all about maximum profit and spending as little as possible of the money stolen from the public. From this point of view, none of the olympic shambles (e.g. g4s security) are terribly surprising.

G4S are a tier 3 sponsor of the Olympics. Thus, they paid £10m to be a sponsor. G4S were also involved, before they got the contract, in the bid for the Olympics. Pretty sleazy.

Tangent: G4S, and their predecessor Securicor, should win some kind of award for cyberpunk-esque corporate branding. A nebulous private security company named as an inscrutable 3-letter code (now), or as the very generic "Security Corporation" (then) are both pretty good. Also, the former slogan, "Securicor Cares".

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#18

Ticketing is just plain hard and anyone who disagrees is just wrong. The site is getting a few hundred thousands users a day right now trying to ger a few thousand tickets mostly between 7pm and 10pm. While I agree LOGOC could of got a lot of the copy and menus better, trying to display "real-time" availability and keeping ticket sales fair is very very hard and Ticketmaster are doing a fairly decent job.

While ticketing is harder than people think, have you ever dealt with Ticketmaster's technologies?

Not fun can be an understatement.

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#19
post #13
post #2

The worst part about all this is how much the company that built the site must've charged (I'm guessing somewhere between atmospheric and stratospheric).

Ticketmaster should no better as they are the main ticket operator in the UK. However to make matters worse I believe they have signed all these exclusivity deals with record companies etc, which means there is no serious competition, certainly for the next few years. Therefore they don't care and so innovation will be throttled. I think they should be fined, as they have been consistently the worst part, of an other…

Couldn't the Olympic authorities have set up a ticket system inside the ridiculous number of billions spent - they could then develop and expand the system, opening sourcing it to meet with their supposed noble goals, the improved version could then be used for Rio, ...

Re: Usability Hell: London 2012 Olympics Ticketing Fail

#20

Ticketing is just plain hard and anyone who disagrees is just wrong. The site is getting a few hundred thousands users a day right now trying to ger a few thousand tickets mostly between 7pm and 10pm. While I agree LOGOC could of got a lot of the copy and menus better, trying to display "real-time" availability and keeping ticket sales fair is very very hard and Ticketmaster are doing a fairly decent job.

No, ticketing is fairly easy.

Fairly allocating a severely undersupplied stock of tickets without allowing the price mechanism to arbitrate is very hard.

Thinking it's a technology problem, when it's an economics problem, doesn't make it any easier.

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