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Autodesk Buys Socialcam for $60M

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Re: Autodesk Buys Socialcam for $60M

#20
My first reaction was, "only $60 million?". SocialCam had huge traction and was winning the social video space. Why exit now? If they would have kept plugging away, couldn't they have gotten a much bigger exit?

Siebel did say in the article that video wasn't like pics and it was much harder for users to adopt. I wonder if engagement wasn't as high as it appeared or if their retention wasnt good. There must have been something that mad them sell this early. Just my 2cents.

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