It seems like a mistake for him to have done this interview. The Japanese restaurant was described in way too much detail, and if he's trying to shed his goofball image this article doesn't help (just look at the photographs...). And that overshadows the more interesting and important part of the article, which is the direction Groupon is moving in.
The Education of Groupon CEO Andrew Mason
11–13 of 13 posts
Re: The Education of Groupon CEO Andrew Mason
#12It seems like a mistake for him to have done this interview. The Japanese restaurant was described in way too much detail, and if he's trying to shed his goofball image this article doesn't help (just look at the photographs...). And that overshadows the more interesting and important part of the article, which is the direction Groupon is moving in.
It's just a PR trick, telling investors he's taking things seriously and learning some business 101 in a restaurant. Probably the restaurant doesn't even exist.
Re: The Education of Groupon CEO Andrew Mason
#13Earlier quoted context omitted.
Hey restaurant, You want a customer? Let me get you a customer! Groupon: How much is a lunch meal? Restaurant: $10 Groupon: Great, here Ill give you $2.50 for it! Restaurant: uh.. I'm not so sure about this... Groupon: Hey customer! Come get this lunch deal. I got a great deal for you, $10 lunch for $5! Customer: Uh, ok. Groupon: Sweet! I just pocketed $2.50! Isn't this a great deal! Restaurant: WTF! I just lost 75%…
Going forward all merchants have to consider the Groupon/GOOG Offer cost while pricing. They already factor in credit processing - and can't discriminate on Cash customers. eventually a customer paying cash and not using any promos will pay a lot more for the same merchandise.
[1]http://newsroom.mastercard.com/2012/07/13/mastercard-speaks-...