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Mixpanel Raises $10.25M
11–20 of 26 posts
Re: Mixpanel Raises $10.25M
#12I really shouldn't be building this myself. But looking at these prices for mixpanel and kissmetrics, they seem out of whack-- great for profitable businesses and enterprise, but way out of line for startups. Plus what if you need between 25,000 and 500,000 data points per month with mixpanel? That's a huge gulf and you go from free to $150 a month? Some startups start with large customer bases but operate at a relat…
Have you seen what omniture sitecatalyst costs? (may be they've gotten cheaper last I heard, but considering what Adobe paid for them, I don't think.) Mixpanel, and a whole host of other services, are doing startups a big favor. Complaining that $150 is "out of wack" is pretty close to trolling. I'm running Mixpanel on a handful of my sites and its great. Any time I can outsource an important task or tool for dirt ch…
Omniture and WebTrends are also steaming piles of outdated features and buggy UIs. MixPanel seems like 100% New Hotness (pardon the cliche).
Re: Mixpanel Raises $10.25M
#13I really shouldn't be building this myself. But looking at these prices for mixpanel and kissmetrics, they seem out of whack-- great for profitable businesses and enterprise, but way out of line for startups. Plus what if you need between 25,000 and 500,000 data points per month with mixpanel? That's a huge gulf and you go from free to $150 a month? Some startups start with large customer bases but operate at a relat…
great for profitable businesses and enterprise, but way out of line for startups
And that is how it should be. To build a longterm business, you really cannot rely on catering to startups for whom $150/mo is a huge investment. I lead mixpanel adoption at startup I work for. We're ok funded and the mixpanel cost does not even make a blip on our expenses.
And yet, like you said, when I go home to test out my own ideas outside of work, mixpanel does seem like a cost I have to think hard about before paying for.
Re: Mixpanel Raises $10.25M
#14I really shouldn't be building this myself. But looking at these prices for mixpanel and kissmetrics, they seem out of whack-- great for profitable businesses and enterprise, but way out of line for startups. Plus what if you need between 25,000 and 500,000 data points per month with mixpanel? That's a huge gulf and you go from free to $150 a month? Some startups start with large customer bases but operate at a relat…
Im all about frugality (when warranted) in a startup situation, but $150 a month? That's a cell phone family plan bill, man.
Re: Mixpanel Raises $10.25M
#15Doshi said he wanted to let it be known that he’ll use the funding to pay his first 100 employees “way above market” Nice :) Seems like a good company with a valuable product.
100 employees @ 100k = 10 mil. He will last a year?
Re: Mixpanel Raises $10.25M
#16I really shouldn't be building this myself. But looking at these prices for mixpanel and kissmetrics, they seem out of whack-- great for profitable businesses and enterprise, but way out of line for startups. Plus what if you need between 25,000 and 500,000 data points per month with mixpanel? That's a huge gulf and you go from free to $150 a month? Some startups start with large customer bases but operate at a relat…
You can also implement sampling in your client/site since you are unlikely to need every detail from every session. For example in my use cases there is a percentage probability that the session events will be dispatched. That starts out at 100% on initial deployment and then goes down over time as the user base builds up. We also mark some serious events as always dispatched.
You can amuse yourself by looking at Google's pricing. They have a choice of free or $150k per year!
At my startup we would gladly pay Mixpanel's prices. Unfortunately we found the functionality to be poor, and support to be rather bizarre (every response was a bunch of platitudes).
Re: Mixpanel Raises $10.25M
#17Doshi said he wanted to let it be known that he’ll use the funding to pay his first 100 employees “way above market” Nice :) Seems like a good company with a valuable product.
100 employees @ 100k = 10 mil. He will last a year?
I'm assuming his company actually makes revenues since they charge, so most of the salaries may be covered by revenues already and the funding will make up the rest.
Re: Mixpanel Raises $10.25M
#18Been thinking about switching to Mixpanel, but can't see any massive improvements over the new Google Analytics, and it looks a lot more tedious to set up. Any opinions here?
I've been using both. The primary use case has been from a mobile app where various events are tracked. There are also some extra pieces of data attached to each event (for example the audio volume) called custom variables in Google and properties in Mixpanel.
Google works really well with its out of the box reports. The UI once you are trying to do more complex things gets somewhat bizarre, but you can generally find out whatever you wanted. If you have a numeric custom variable then they only show the average which is spectacularly useless - the distribution is far more important. Their Android library only allows one tracker instance so you can't have two different components tracking events against different ids. There is no support, unless you fork out $150k per year (that is the lowest price above the free plan). There is a way of doing data queries but I don't believe you can get export the raw underlying data that was sent to them.
Mixpanel is very strange. My (perhaps wrong) conclusion is that it was designed by an architecture astronaut. I mean data is just data so why not abstract data into data. There are no precanned reports, and the reporting tool requires conditions to be set when there is more than one item of data being looked at (which is all the time because you are trying to correlate and rank items with each other). It is frustrating to try and find out anything. You do get to see more granularity on numeric values, but not as much as I'd like. They do have support but all we got back was a bunch of platitudes. Fortunately they do have an export mechanism so you can at least download all of your raw data and write your own analysis code.
Re: Mixpanel Raises $10.25M
#19 octave:1> price_per_datapoint = 150 / 500000
price_per_datapoint = 3.0000e-04
octave:2> datapoints_per_months = 7e9
datapoints_per_months = 7.0000e+09
octave:3> revenue_per_month = datapoints_per_months * price_per_datapoint
revenue_per_month = 2100000
UPDATE: using their 20M datapoints for $1600 plan, 7B datapoints per month would bring "only" $560K revenue per month.
Re: Mixpanel Raises $10.25M
#20I really shouldn't be building this myself. But looking at these prices for mixpanel and kissmetrics, they seem out of whack-- great for profitable businesses and enterprise, but way out of line for startups. Plus what if you need between 25,000 and 500,000 data points per month with mixpanel? That's a huge gulf and you go from free to $150 a month? Some startups start with large customer bases but operate at a relat…
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