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The podcast boom is over

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Re: The podcast boom is over

#11
The podcast boom is only over if you consider the boom to be the money in podcasting. Of course investors aren’t too keen on podcasts seeing how many attempts have failed. Of course advertisers don’t want to pay to put their ads in podcasts when those ads are just skipped, and they can’t even reliably track downloads, listens, or anything of the sort.

But you know what’s not over? Podcasts themselves. There is still a huge audience of people that listen to podcasts. There is also still a tremendous amount of people who produce podcasts. Some of them keep it simple with just a Patreon or similar model. Many do it with no ads and no revenue whatsoever.

The fact that nobody has found a way to achieve wild business success with podcasts is actually what makes podcasts kind of great. They’re built with free, cheap and open technology. Proprietary platforms haven’t been able to compete with that. If you’re looking for the part of the Internet that isn’t tainted and enshittified, grab an RSS reader and try a podcast.

Re: The podcast boom is over

#12
post #2

The thing about podcasting is, unlike video, it is extremely cheap to host and distribute podcasts. The technology is old and well understood and can run from a basic website. The syndication format is RSS. Spotify and everyone else has trouble adding value to that. Also, podcasting is mostly about the guests and they can bounce around to different shows that are in the networks and outside them.

Spotify is not attempting to add value. Spotify is attempting to extract value. And they are having trouble extracting value. Spotify's podcast experience is far far worse than Pocket Casts, an app I've had on android for years and years.

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Re: The podcast boom is over

#13
post #2

The thing about podcasting is, unlike video, it is extremely cheap to host and distribute podcasts. The technology is old and well understood and can run from a basic website. The syndication format is RSS. Spotify and everyone else has trouble adding value to that. Also, podcasting is mostly about the guests and they can bounce around to different shows that are in the networks and outside them.

Spotify is not attempting to add value. Spotify is attempting to extract value. And they are having trouble extracting value. Spotify's podcast experience is far far worse than Pocket Casts, an app I've had on android for years and years.

Indeed, to me, Spotify is devalueing podcasts. The UX is so terrible compared to any other Podcast app that a podcast on Spotify to me is worse than the same podcast on another platform that I can consume with any other podcast client.

Re: The podcast boom is over

#14
post #7

Well now that Spotify has paused buying their competitors and making podcasts exclusive, maybe the rest of us will get better podcasts to listen to again.

It was a major bummer when Spotify bought Gimlet Media because it was clear what was going to happen. Inevitably Spotify then laid off 200 of the Gimlet team 3 or so years after the purchase and, while the demise of Reply All was not Spotify's fault, Reply All's ending occurred not long after Spotify purchased the studio and around when the workers wanted to unionize.
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