Live data from Hacker News

Norwegian ban on Meta behavioral advertising extended to entire EU

datatilsynet.no

11–20 of 255 posts

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#11
post #6

[flagged]

Because the data used for behavioral advertising are sold widely and abused for purposes other than advertising, and because “advertising” also includes micro-targeted, personalized propaganda and misinformation that has, and will continue, to be used as a tool of authoritarian control and violence.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#12
post #6

[flagged]

The problem is that Meta collect so many data about you for that purpose. Data which then can be used for purpose we didnt accept in the first place. If you remove this kind of advertising you remove a big reason to collect and keep these data.

"Why people are so vehemently against leaving their door open for the amazon delivery guy to put the package they ordered indoor instead of outside in the rain, they pay for a safe delivery ?"

Because things that can be abused are abused

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#13
post #6

[flagged]

Because the data used for behavioral advertising are sold widely and abused for purposes other than advertising, and because “advertising” also includes micro-targeted, personalized propaganda and misinformation that has, and will continue, to be used as a tool of authoritarian control and violence.

I would gladly fill out a form indicating what kinds of ads I would like to see. I do not want to be passively and pervasively surveilled for this.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#14
post #8
post #6

[flagged]

Nobody is opposed to relevant ads on TV (I mean, not any more than they're opposed to ads in general). it's the means by which they make them relevant. No one would be cool if Facebook sent agents to your home each night to rifle through your drawers to learn about you and "tailor ads to you and make them more relevant". That's the problem, the data-collecting and spying.

Indeed, "opposed to relevant ads" is just a rhetorical trick or misunderstanding of the "opposing" position, akin to: "murdering babies" for abortion, "allowing criminals to go free" for maintaining privacy standards, "artists not getting paid" for opposing "modern" copyright, etc. The truth of the matter is that many positions are far more nuanced and complex; all in shades of grey.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#15
post #7

Earlier quoted context omitted.

I am not a lawyer. "If i travel to the eu as an American does that mean it’s illegal to track me while present in their territory?" Yes. "Would I be able to sue them" You can sue any time but only makes sense if meta does something illegal. "and which country would be most favorable for the largest payout if so?" If Meta breaks the EU law you would likely have to sue in the country were you were present. Could also b…

That is disappointing. What is the motivation for them to actually obey the law?

Not sure if that's a serious question and you actually consider lawsuits by private individuals the only functioning method of law enforcement, but: enforcement by governments or regulators is a thing, and on top of that anyone can still sue Meta, they're just not going to get rich doing so.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#16
post #12
post #6

[flagged]

The problem is that Meta collect so many data about you for that purpose. Data which then can be used for purpose we didnt accept in the first place. If you remove this kind of advertising you remove a big reason to collect and keep these data. "Why people are so vehemently against leaving their door open for the amazon delivery guy to put the package they ordered indoor instead of outside in the rain, they pay for a…

> Data which then can be used for purpose we didnt accept in the first place.

The obvious counter-argument is that, somewhere in the 100(+?)-page ToS, User Agreement, EULA, Terms and Conditions and Privacy Policy documentation, you did.

We really need to make new laws to force companies to explain, in plain (terse) English, what they're doing with our data -- everyone knows nobody reads those documents.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#17
post #7

Earlier quoted context omitted.

I am not a lawyer. "If i travel to the eu as an American does that mean it’s illegal to track me while present in their territory?" Yes. "Would I be able to sue them" You can sue any time but only makes sense if meta does something illegal. "and which country would be most favorable for the largest payout if so?" If Meta breaks the EU law you would likely have to sue in the country were you were present. Could also b…

That is disappointing. What is the motivation for them to actually obey the law?

The GDPR fines can actually be quite large, although they won't be paid out to you personally.

«The more serious infringements go against the very principles of the right to privacy and the right to be forgotten that are at the heart of the GDPR. These types of infringements could result in a fine of up to €20 million, or 4% of the firm’s worldwide annual revenue from the preceding financial year, whichever amount is higher.»

Source: https://gdpr.eu/fines/

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#18
post #2

Nitpick: the title if this article currently is “Norwegian ban on Meta behavioral advertising extended to entire EU” Either “Entire” shouldn’t be there, as Norway isn’t in the EU, or “EU” should be “European Economic Area” ( https://en.wikipedia.org/wiki/European_Economic_Area ). My Norwegian is almost nonexistent, but I think it’s the latter. It makes more sense to my understanding of law (why else would a Norwegian…

I'm not norwegian but I can read norwegian fairly well and the article says the European Data Protection Board has decided that the norwegian ban should be made permanent, and expanded to apply to all of the EU and EEA. It's a little light on detail, but that's the gist of it anyway.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#19
post #6

[flagged]

Targeted advertising creates an incentive to closely track and monitor users across the entire internet. This tracking data is then collated, packaged, and sold to various parties (advertisers, private intellegece companies, etc)

Without targeted advertising this cottage industry and the associated data on people would not have as much of a reason (or any) to exist, improving privacy for the average person.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#20
post #2

Nitpick: the title if this article currently is “Norwegian ban on Meta behavioral advertising extended to entire EU” Either “Entire” shouldn’t be there, as Norway isn’t in the EU, or “EU” should be “European Economic Area” ( https://en.wikipedia.org/wiki/European_Economic_Area ). My Norwegian is almost nonexistent, but I think it’s the latter. It makes more sense to my understanding of law (why else would a Norwegian…

You're quite right. "extended to entire EU/EEA" would be more correct.
Post reply on HN