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The EU's war on behavioral advertising

thisisunpacked.substack.com

11–20 of 420 posts

Re: The EU's war on behavioral advertising

#11
post #3

... for no reason , to no effect, except the destruction of the entire eu online advertising industry

> except the destruction of the entire eu online advertising industry Yes, but what are the negative effects?

i mentioned the destruction of the eu advertising market. as a consequence tech in europe remains unfunded and therefore nonexistent (because the silicon valley machine literally runs on advertising money)

Re: The EU's war on behavioral advertising

#12
post #4
post #3

... for no reason , to no effect, except the destruction of the entire eu online advertising industry

EU is a huge fan of shooting itself in the foot with useless regulations, unable to think 1-2 steps ahead. Waiting for someone to tell you why "the destruction of the entire eu online advertising industry" is actually a good thing in their view.

It's not "online advertising", it's just behavioral. There's nothing preventing corporations from advertising the old-fashioned way, like they did on TV, radio, newspapers, etc.

Online != behavioral

Re: The EU's war on behavioral advertising

#13
post #4
post #3

... for no reason , to no effect, except the destruction of the entire eu online advertising industry

EU is a huge fan of shooting itself in the foot with useless regulations, unable to think 1-2 steps ahead. Waiting for someone to tell you why "the destruction of the entire eu online advertising industry" is actually a good thing in their view.

you didnt have to wait long

Re: The EU's war on behavioral advertising

#14
post #4

Earlier quoted context omitted.

EU is a huge fan of shooting itself in the foot with useless regulations, unable to think 1-2 steps ahead. Waiting for someone to tell you why "the destruction of the entire eu online advertising industry" is actually a good thing in their view.

It's not "online advertising", it's just behavioral. There's nothing preventing corporations from advertising the old-fashioned way, like they did on TV, radio, newspapers, etc. Online != behavioral

all advertising was (and is) always behavioral

Re: The EU's war on behavioral advertising

#15
post #3

... for no reason , to no effect, except the destruction of the entire eu online advertising industry

What do you mean "no reason"?

The reason is that the user's data privacy rights come first. If interests collide, privacy must come out on top. I'm curious on how you could have missed this ideological position that powers those regulations after years of headlines after headlines about the topic.

Re: The EU's war on behavioral advertising

#17
post #11

Earlier quoted context omitted.

> except the destruction of the entire eu online advertising industry Yes, but what are the negative effects?

i mentioned the destruction of the eu advertising market. as a consequence tech in europe remains unfunded and therefore nonexistent (because the silicon valley machine literally runs on advertising money)

Almost like they are trying to find alternative funding models for the web here… I fail to see that as anything other than a positive.

Re: The EU's war on behavioral advertising

#18
post #14

Earlier quoted context omitted.

It's not "online advertising", it's just behavioral. There's nothing preventing corporations from advertising the old-fashioned way, like they did on TV, radio, newspapers, etc. Online != behavioral

all advertising was (and is) always behavioral

Not to the extent where advertisers had this level of fine-grained information about their target though, which is the whole point of contention.

Re: The EU's war on behavioral advertising

#19
post #2

This is a wonderful start. Here's hoping it catches on outside of the EU as well!

What about this free market that everyone talks about?

I don't think there are any protections around the reasonable expectation of privacy from a private industry perspective in the US.

If you use the internet, or an app, you must protect yourself.

I assume everyone is a capitalist, so wouldn't adding laws here somehow subsidize and therefore tarnish the market?

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