Acura is the big winner of this year's superbowl!
Super Bowl Ads on Twitter: Visualizing the Buzz
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Re: Super Bowl Ads on Twitter: Visualizing the Buzz
#12Earlier quoted context omitted.
Funny you should mention it, I actually made an Android app that does basic sentiment analysis on tweets given a search term. Not very sophisticated, but it uses large corpuses assembled by text mining researchers. Shameless plug: https://market.android.com/details?id=com.txtmine.txtminer
How accurate is it? (Recall, Precision etc) I was under the impression tweets are near impossible to get right to a usable degree because of how short they are on top of the usual problems of sentiment analysis.
I would say it's not very accurate on a per-tweet basis, but when you analyze a bunch and you look at the breakdown of positive:neutral:negative and the different keywords, it can be pretty telling.
The best results obviously come with things that people feel strongly about, because they are more likely to use strong words associated with their sentiment.