I remember back in the day, when friendster was first starting up. Some users like to have what you could refer to as 'gag' accounts, named things like "Root of All Evil". The people of friendster really didn't like that, and tried to squash all those accounts. I think it kind of streisanded them a little bit all those years ago.
Friendster Relaunches
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Re: Friendster Relaunches
#12They were acquired in 2009 by MOL[1], an online points and payments system. MOL already has gaming infrastructure and points mechanisms built out (as well as a Friendster-branded internet cafe and licensable cafe management software[2]) - this looks like a push to gain traction for game-related payments in the US market, already popular in much of Asia. If they can start to eat away at Zynga's share, it makes a world of sense.
[1] http://global.mol.com/global/portal/en/Default.aspx [2]http://www.molglobal.net/?page_id=1325
Re: Friendster Relaunches
#13"Join Friendster Today - Login with Facebook" I'd like to have been in the room when that discussion took place.
That was a smart move. Their product is different and does not compete with Facebook.
Re: Friendster Relaunches
#14"Join Friendster Today - Login with Facebook" I'd like to have been in the room when that discussion took place.
And the look on their faces when Google+ launches the day before.
That may have been a good thing. Now they can ride the coat tails of the announcement and attention.
I personally doubt that I would have cared much for the announcement outside of any interesting context.
Re: Friendster Relaunches
#15"living the game" - angle does immediately speak alot to me as something that is not FB and not G+ etc. Gamers like their other world/networks to exist on.
Re: Friendster Relaunches
#16I remember back in the day, when friendster was first starting up. Some users like to have what you could refer to as 'gag' accounts, named things like "Root of All Evil". The people of friendster really didn't like that, and tried to squash all those accounts. I think it kind of streisanded them a little bit all those years ago.
for anyone curious: 'streisanded' refers to the streisand effect
http://en.wikipedia.org/wiki/Streisand_effect
Re: Friendster Relaunches
#17So, they lost the social graph game and now focus on the popular social game market. It's what zynga failed to do until now. There's huge audience and the monetization is guaranteed if they enroll virtual currency. if they can prove they can gain traction and provide a platform that is easy to convert to, I'm game.
Wait, but Facebook credits are virtual currency that are leveraged by Zynga.
Without a "farmville" styled killer app, Friendster isn't going very far.
Re: Friendster Relaunches
#18Earlier quoted context omitted.
I'm at work and my company's network blocks Social Networking sites. Is this a joke? Does it really allow you to login in Facebook?
Yes. It is the most prominent method of joining that they display on the landing page. This is real. Edit: Granted, they relaunched it as a social gaming site, so that signup method makes a bit more sense.
They probably get paid to implement Facebook connect on their million+ userbases though. So it may make more sense that way. Although to be fair allowing access to 750m (fb) users is a sensible enough argument.
Re: Friendster Relaunches
#19Is there a benefit to using the Friendster brand? Isn't it universally known as could-have-been social network? Why not just use whatever their resources are to start something fresh?