"Do something weird/clever, give them something weird (snacks?), or wear something weird. I believe the AirBNB founders brought their ObamaO's." I would not recommend gratuitous weirdness actually. The Airbnbs' cereal boxes were interesting because they were an organic part of an impressive story, not just a prop. The best way to stick out is to seem like you deeply understand your domain and your users. That is (unf…
I'm astonished that that's rare. Do you tend to select companies to interview who aren't developing for themselves (non-young men programmers)?
It's rare simply because it's (nearly) identical with being good at starting a startup, and in this domain as in any other, being good is rare.