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Density raises $51M Series C led by Kleiner Perkins

density.io

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Re: Density raises $51M Series C led by Kleiner Perkins

#11

Oh man, I remember about 10 years I got so annoyed with my buys-ass gym and having to wait in line to use a machine that I came up with the idea to track real-time gym attendance and machine usage. It was going to be called WaitLift. It never went further than that awesome name.

That is an exceptional name. If you still want to build it, we have a real-time API. Love supporting apps :) (Density cofounder here)

Re: Density raises $51M Series C led by Kleiner Perkins

#12
post #9
post #8

Earlier quoted context omitted.

Density (software) engineer here. Our sensor uses active infrared lasers to read depth, and it classifies "persons" with a deep-learning algorithm that runs on the device.

Very cool!

Thank you, I agree! My focus is mainly on the parts downstream from all of this, once counts & count deltas can be uploaded to the cloud. When I joined, the focus on advanced hardware, anonymity/privacy, and edge-computing all struck me as very forward-thinking, and it's been really cool to see the product mature and find its market in the past couple of years.

Re: Density raises $51M Series C led by Kleiner Perkins

#13
From density.io:

> Unlike other systems, Density is anonymous at source. We can't fingerprint or track you if we wanted to.

I wonder how true this statement is, given how accurately we can now identify people based on just their walking gait – see "Human Gait Recognition Based on Gait Energy" paper[1].

The 'sensor' view on density.io that attempts to illustrate this point appears to convey just as much as the sample images in the paper.

[1] https://ijsr.net/archive/v5i11/ART20163043.pdf

Re: Density raises $51M Series C led by Kleiner Perkins

#14
post #6

I remember when this was a Show HN, it was my first comment to say that the homepage didn't work for me in an old version of Firefox (and the developers reached out, thanked me for the report, and fixed the problem). https://news.ycombinator.com/item?id=9878597 Now so many businesses needs to count capacity, and they're perfectly positioned with 5 years of experience in the space. Amazing foresight (and/or a bit of l…

dtertman! Those were awesome questions (same cofounder here). I read a thing a while back as a startup, your job is to survive long enough for the market to need you. Great talking to you 5 years later.

Re: Density raises $51M Series C led by Kleiner Perkins

#15
> We reasoned, if a solution didn't already exist — which surely it must — it shouldn't be more than a weekend project. How hard could it be to count people?

Not sure if this is really what happened (no reason not to trust them; but sometimes founders' stories are rewritten), but it's just so cool to start like that and become a large, well funded startup.

Re: Density raises $51M Series C led by Kleiner Perkins

#16
post #5

A pretty cool product and very useful! I hope something like this becomes super wide spread (maybe with competitors as pricing is a bit wack) so we can always know how busy our local stores etc are before heading out.

If it becomes super wide spread, we'd make it low to no cost to provide wait times to end users.

Re: Density raises $51M Series C led by Kleiner Perkins

#17
post #3

This is a great example of taking an innovation and positioning it as a solution to a real, painful, and timely business problem. Many startups in their place try to come up with some original messaging and as a result overcomplicate everything. Density keeps it simple: "Count people."

I've lost track of the number of times we've said, "well, we count people" and thought... god this must be boring for other people.

Re: Density raises $51M Series C led by Kleiner Perkins

#18
post #13

From density.io: > Unlike other systems, Density is anonymous at source. We can't fingerprint or track you if we wanted to. I wonder how true this statement is, given how accurately we can now identify people based on just their walking gait – see "Human Gait Recognition Based on Gait Energy" paper[1]. The 'sensor' view on density.io that attempts to illustrate this point appears to convey just as much as the sample…

We get this question from time to time. It may be possible with some systems but it's not feasible at our resolution. You can see more of our depth data here -- https://medium.com/density-inc/ai-is-not-magic-its-manual-la...

Re: Density raises $51M Series C led by Kleiner Perkins

#20

> We reasoned, if a solution didn't already exist — which surely it must — it shouldn't be more than a weekend project. How hard could it be to count people? Not sure if this is really what happened (no reason not to trust them; but sometimes founders' stories are rewritten), but it's just so cool to start like that and become a large, well funded startup.

This one's legit (cofounder here). We honestly thought it would be a side project. We originally used a raspberry pi and two TP-Links to recreate a router (https://www.youtube.com/watch?v=yRGa9-QUDWo&t=7s). People are really hard to count.
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