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How Carrots Became the new Junk Food

fastcompany.com

11–20 of 85 posts

Re: How Carrots Became the new Junk Food

#12
post #2

Wonder why that story is dated April 1, 2011 (print version only)

Print magazines are often post-dated. This is just from the April 1 edition of Fast Company.

The quest to have the freshest, newest news brings us print news from the future, with article deadlines (for the authors) from last week.

Re: How Carrots Became the new Junk Food

#13
post #4

I see 'extreme' commercials for baby carrots all the time on local television. They can put all the marketing they want behind baby carrots, there is still one big problem: raw carrots taste like shit. I'd honestly rather go hungry than eat raw carrots, and no amount of cool marketing is going to change that.

I've always loved the taste of raw carrots, although honestly "baby carrots" tend to be some of the most bland and tasteless of carrots. :-(

Re: How Carrots Became the new Junk Food

#14

I know why baby carrot sales flatlined. Every bag I buy is slimy. Something changed in the pipeline/process and now they are disgusting.

for me, it was more simple. baby carrots are crazy expensive compared to normal carrots. i decided i was perfectly fine eating normal carrots instead.

Re: How Carrots Became the new Junk Food

#15
post #4

I see 'extreme' commercials for baby carrots all the time on local television. They can put all the marketing they want behind baby carrots, there is still one big problem: raw carrots taste like shit. I'd honestly rather go hungry than eat raw carrots, and no amount of cool marketing is going to change that.

Make sure you're eating fresh carrots. Old dried out ones are, in fact, awful.

Oh, and make sure to swallow. As a kid I hated carrots because I'd chew, suck the juicy life out of the mash, and chew some more, and suddenly the carrot mash would become dry and impossible to swallow.

Re: How Carrots Became the new Junk Food

#16
post #14

I know why baby carrot sales flatlined. Every bag I buy is slimy. Something changed in the pipeline/process and now they are disgusting.

for me, it was more simple. baby carrots are crazy expensive compared to normal carrots. i decided i was perfectly fine eating normal carrots instead.

If you RTFA you'll see:

"People said they were eating as many carrots as they always had. But the numbers clearly showed they were buying fewer. What people meant, it turned out, was they were as likely as ever to keep carrots in the fridge. When the recession hit, though, they became more likely to buy regular carrots, instead of baby carrots, to save money. But people used to eating baby carrots weren't taking the time to wash and cut the regular ones. And unlike baby carrots, which dry out pretty quickly once a bag is opened, regular carrots keep a long time. So people were buying regular carrots and then not eating them, and not buying more until the carrots they had were finally gone or spoiled."

Re: How Carrots Became the new Junk Food

#17
post #4

I see 'extreme' commercials for baby carrots all the time on local television. They can put all the marketing they want behind baby carrots, there is still one big problem: raw carrots taste like shit. I'd honestly rather go hungry than eat raw carrots, and no amount of cool marketing is going to change that.

Really? I love raw carrots and I know I'm not alone.

I love raw carrots as well but JoeAltmaier pinpointed the reason I don't buy baby carrots anymore: they're slimy.

I have no idea why but a couple of years back the carrots started getting slimy and it got progressively worse.

Now, instead of eating a bunch of baby carrots as a snack I just take a whole carrot and cut it into quarters lengthwise and eat that.

Re: How Carrots Became the new Junk Food

#18
post #14

Earlier quoted context omitted.

for me, it was more simple. baby carrots are crazy expensive compared to normal carrots. i decided i was perfectly fine eating normal carrots instead.

If you RTFA you'll see: "People said they were eating as many carrots as they always had. But the numbers clearly showed they were buying fewer. What people meant, it turned out, was they were as likely as ever to keep carrots in the fridge. When the recession hit, though, they became more likely to buy regular carrots, instead of baby carrots, to save money. But people used to eating baby carrots weren't taking the…

i did, just adding/validating a data relavent data point.

Re: How Carrots Became the new Junk Food

#19
post #4

I see 'extreme' commercials for baby carrots all the time on local television. They can put all the marketing they want behind baby carrots, there is still one big problem: raw carrots taste like shit. I'd honestly rather go hungry than eat raw carrots, and no amount of cool marketing is going to change that.

Really? I love raw carrots and I know I'm not alone.

You're definitely not. Carrots are awesome food to eat while working because they don't leave any residue on your fingers.

Re: How Carrots Became the new Junk Food

#20
post #9
post #3

Earlier quoted context omitted.

If you're implying this may be an extended joke, I'm pretty sure it isn't. I've seen other stories about this in the past couple of months that have nothing to do with April 1. I'm not in any of the test markets though, so I can't vouch that I've seen these personally.

> If you're implying this may be an extended joke No, just intrigued by the article being apparently from the future.

Magazines are almost always released before the cover dates; some just transferred that practice to the web. Where I think it is really annoying.
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