The problem is discovery, since every consumer is already using apps like Uber eats.
It looks like this could be used by any industry, example a hardware store or toy store. While listening to a podcast, I heard about a toy store that was doing more business now than before COVID and self-isolation.
> I heard about a toy store that was doing more business now than before COVID
One plausible explanation: parents desperately needing to keep kids entertained at home so they can work.
Most likely it’s multiple causes, but that’s one of several that comes to mind.