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Data Brokers

oag.ca.gov

11–20 of 80 posts

Re: Data Brokers

#12

Asking as a non-American. This is basically to prevent atrocities like Equifax, right?

The law[1] specifically excludes " A consumer reporting agency to the extent that it is covered by the federal Fair Credit Reporting Act (15 U.S.C. Sec. 1681 et seq.)." [1] http://leginfo.legislature.ca.gov/faces/billNavClient.xhtml?...

So what pains does this legislation solve?

To me it seemed outrageous that a company I had no dealings with, accumulated data on me without my consent, and above all - their data was breached.

I thought that's what this legislation was trying to address.

Re: Data Brokers

#15

I see six entries. Where's Google, Facebook, etc?

I would say they're technically not data brokers because they collect data directly from an agreed upon relationship with a consumer, and they do not sell the data itself but rather productize it for advertisers.

Re: Data Brokers

#16

Earlier quoted context omitted.

The law[1] specifically excludes " A consumer reporting agency to the extent that it is covered by the federal Fair Credit Reporting Act (15 U.S.C. Sec. 1681 et seq.)." [1] http://leginfo.legislature.ca.gov/faces/billNavClient.xhtml?...

So what pains does this legislation solve? To me it seemed outrageous that a company I had no dealings with, accumulated data on me without my consent, and above all - their data was breached. I thought that's what this legislation was trying to address.

It provides a regulatory moat for experian, equifax and axciom. And it makes it sound like the legislature has done something useful.

Re: Data Brokers

#18

I see six entries. Where's Google, Facebook, etc?

I would say they're technically not data brokers because they collect data directly from an agreed upon relationship with a consumer, and they do not sell the data itself but rather productize it for advertisers.

> they collect data directly from an agreed upon relationship with a consumer

Facebook builds shadow profiles. Those involve no direct relationship with the surveilled.

Re: Data Brokers

#19

The full submission for [spydialer] says: ----------------------------- > How a consumer may opt out of sale or submit requests under the CCPA: > Go to spydialer.com, then click the link "Do Not Sell My Info". ----------------------------- Cool. Now compare that to another one listed [infocore]: ----------------------------- > How a consumer may opt out of sale or submit requests under the CCPA: > contact the company…

>> Go to spydialer.com, then click the link "Do Not Sell My Info".

> Cool. Now compare that to another one listed [infocore]:

To opt-out of spydialer.com, you go to https://www.spydialer.com/Consumers/, then you have to provide all of the information you think it has on you to verify your identity and selectively remove it from their services.

I'm not really comfortable providing my full name, address (or addresses if you've lived in multiple places), and phone numbers to a Data Broker just to opt-out - that feels quite counter to the idea of them ideally not having my information in the first place.

I feel like I need a global opt-out where a system or agent on my behalf can then handle this for me at each place where data can be collected.

Re: Data Brokers

#20

Not a single one of the big ones have registered. Acxiom, Experian, etc.

"(d) “Data broker” means a business that knowingly collects and sells to third parties the personal information of a consumer with whom the business does not have a direct relationship. “Data broker” does not include any of the following:

(1) A consumer reporting agency to the extent that it is covered by the federal Fair Credit Reporting Act (15 U.S.C. Sec. 1681 et seq.)."

http://leginfo.legislature.ca.gov/faces/billNavClient.xhtml?...

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