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Philanthroper - donate $1 a day to awesome NPOs

philanthroper.com

11–14 of 14 posts

Re: Philanthroper - donate $1 a day to awesome NPOs

#11
My company is part of One Percent for the Planet. When you are part of it, you give 1% of your turnover to accredited environmental organisations. I like these kind of "give something no matter what to help the others/the Planet". The more people will be part of these actions, the better we will be.

http://www.onepercentfortheplanet.org/

Re: Philanthroper - donate $1 a day to awesome NPOs

#12

Earlier quoted context omitted.

Hey, this is Mark Wilson, Founder of Philanthroper. I truly respect their approach in that they're really going after impact measurement and tangible metrics. But if we all listened to GiveWell, there would be 10 charities in business. Literally. That's how many they've deemed worthy of your support. GiveWell is kind of like that kid you knew in grade school who said he'd only marry a supermodel. Standards are great,…

This is Holden Karnofsky, co-founder of GiveWell. Mark, we're glad to see your new project, and we appreciate the kind words re: respect for what we do. A couple points of clarification: 1. We don't claim (and have never claimed) that our recommended charities are the only ones worthy of support. Our goal is to identify, and drive money to, outstanding charities; our audience is donors who want to do as much good as…

Holden, this is a pretty fair response - and I of all people know the difficulty of digging through the noise of the industry. I do think that, intrinsically, there's an implication that comes with that pie chart on your front page and a choice of 10.

There are a lot of NPOs, but there is just as much fear-mongering that justifies that little voice in peoples' head, tipping the scales as to whether they donate or not. This voice stops people from donating to anyone, lest their dollar be the dollar that buys an office supply rather than an air-dropped meal. In this economic climate, the impact of that voice is far worse than the consequence donating to an inefficient charity.

I think that this is something you could deal with by simply rebranding that idea a bit. 'The 10 Best Charities' is such a better sell than "There Are Only 10 Worthy Charities We've Found So Far." I really feel like that pie graph says the latter.

Again, it's not your mission - I'm sincere in saying that. I think it's the presentation. And that presentation alone would never be enough for me to exclude your top picks.

But clearly, we should chat more in another venue. I'm markATphilanthroper.com.

Re: Philanthroper - donate $1 a day to awesome NPOs

#13

Earlier quoted context omitted.

This is Holden Karnofsky, co-founder of GiveWell. Mark, we're glad to see your new project, and we appreciate the kind words re: respect for what we do. A couple points of clarification: 1. We don't claim (and have never claimed) that our recommended charities are the only ones worthy of support. Our goal is to identify, and drive money to, outstanding charities; our audience is donors who want to do as much good as…

Holden, this is a pretty fair response - and I of all people know the difficulty of digging through the noise of the industry. I do think that, intrinsically, there's an implication that comes with that pie chart on your front page and a choice of 10. There are a lot of NPOs, but there is just as much fear-mongering that justifies that little voice in peoples' head, tipping the scales as to whether they donate or not…

Mark, thanks for the feedback. I think you raise a fair point. We always have a little bit of a balancing act with "headline" communications (i.e., introductory/"hook" content as opposed to pages deep on our site). No headline/chart can capture everything we're trying to say (and not say) while still being simple and intuitive. We're always discussing the tradeoffs and would be happy to speak further with you; I'll shoot you an email.

Re: Philanthroper - donate $1 a day to awesome NPOs

#14
post #7

just some feedback... i would drop the registration process for new donors, or at least make it optional (ie put it at the end of the donation process where all they do is just enter a password or something). i really dislike these things on shopping carts and moreso on donation sites. great idea!

I agree with ookblah above. Also, letting people donate with PayPal would decrease the friction of making one. Best of luck!
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