AFAICT there's no universally agreed upon meteorological definition for "code red day." Rather, this is just something Sinclair made up for "risk of severe weather." A "code red" is also used to refer to air quality[1]. And fire risk[2]. There's also the CodeRED alert system[3]. So since this is just made up by Sinclair and doesn't have any technical definiton, what's this guy complaining about? This is Sinclair afte…
The problem is that most of the people who are watching don't know that "code red" has no real meaning, and they may decide what action to take based on what the TV station says. Those actions could end up being costly and unnecessary. As the article says toward the end: > Other meteorologists aren’t a fan of proprietary alert days to begin with, expressing reluctance toward alerts that don’t originate from the Natio…
I'd honestly be surprised if people acted on these faux alerts. I think folks are pretty used to local stations claiming just about everything is urgent, breaking, and important.