Earlier quoted context omitted.
This article doesn't really make it clear, but I suspect (hope) they are entirely replacing the old BIOS with Linux (see http://www.coreboot.org/ ), which means something far more important than merely having a micro-Linux available "instantly". It also means that the BIOS boot time is reduced dramatically. Going from zero to running a full OS (whether it's Windows or a full-blown Linux) will be faster...possibly sha…
Dream on. I have dealt with the BIOS world, and if it ain't completely broken they won't touch it. They aren't even willing to adopt EFI.
But just because the BIOS software companies (who are, on the whole, separate from the motherboard manufactures) don't want to rewrite their software, it doesn't mean some motherboard manufacturer won't jump ship one day. In fact, I would argue that it's inevitable, if the BIOS manufacturers don't get their act together fast--people are beginning to expect a completely different experience from their devices. The iPhone and similar devices are training people that real computers can turn on instantly and be ready for work in seconds. No reason PCs can't be similarly fast to boot.