The many worlds interpretation is just that, and INTERPRETATION, not a predictive theory. The article seems really upset by that, but is it any reason to label it a lost cause? I guess you can’t really study it or preform experiments on it but that shouldn’t be any suprise for any interpretation of quantum mechanics. I might be missing something here...
From other sections it seems clear that the author is a devout adherent of The Copenhagen Interpretation, aka objective wavefunction collapse; this is a close relative of the baseline non-Interpretation “Shut Up And Calculate.” People like that are generally utterly unmoved by anything short of a rigorous mathematical formulation, which works for them in QM where “rigorous mathematical formulation” is pretty much all…
It's easy to find a way to be dissatisfied: just want more out of things. But it doesn't make sense to always expect to get what you want. Some things simply won't provide. As long as QM is providing a means to achieve accurate predictions and precise language, it is doing its job perfectly. It is not responsible for satisfying a (potentially irrational) need for ontological interpretation.