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Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

businessinsider.com

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Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#11

Post by rjeli »

bdm wrote: post #5
Chaebixi wrote: post #2

> The drink comes in a bottle about the size of a 5-Hour Energy shot. It's clear and has no smell. The taste, however, burns like rubbing alcohol. It caused our eyes to tear. We gagged, loudly. > Still, after a few minutes, our stomachs ached. A flavor like nail polish remover lingered on our lips long after drinking and was only extinguished with ice water. Sounds great.

Hi, co-founder here. Yes it does have a kick to it. It's made for performance (is > 98% ketone & water) not to be the most delicious thing ever. The writer's response here is totally legit -- but we've also demo'd with pro athletes, Navy SEAL's, etc. and they just knock it back, no big deal!

Why not put stevia in it?

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#12

Post by joulesforaloop »

bdm wrote: post #5
Chaebixi wrote: post #2

> The drink comes in a bottle about the size of a 5-Hour Energy shot. It's clear and has no smell. The taste, however, burns like rubbing alcohol. It caused our eyes to tear. We gagged, loudly. > Still, after a few minutes, our stomachs ached. A flavor like nail polish remover lingered on our lips long after drinking and was only extinguished with ice water. Sounds great.

Hi, co-founder here. Yes it does have a kick to it. It's made for performance (is > 98% ketone & water) not to be the most delicious thing ever. The writer's response here is totally legit -- but we've also demo'd with pro athletes, Navy SEAL's, etc. and they just knock it back, no big deal!

So many questions...

Like: when you say "ketone" you mean what kind of ketone/ketone ester...? My first thought when they complained about it tasting like nail polish remover was that if it involves acetone, it is nail polish remover.

Second, I wonder what this would be doing to metabolism of other carbs... I've read that using these ketone esters without decreasing carb intake might actually make things worse from a certain perspective, metabolically speaking...

Not a criticism, just kinda thinkin out loud.

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#13

Post by bjourne »

Here is my personal "this will make you an uber human and you'll code like Linus Torvalds" trick: whipped cream. Skip lunch, and instead drink 2.5 dl (adjust according to body mass) of 40% fat whipped cream. You'll kind of feel disgusting and almost nauseous for 10 minutes afterwards but then you'll have amazing energy for eight hours or more. Awesome for times when you need to deep study some complicated topics.

Of course, YOU are not ME. YMMV :)

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#14

Post by 40acres »

I've done Keto several times, and while the results were always fantastic the hardest thing is that 3-4 day period where you need to watch what you eat to enter ketosis, one false move can reset your progress and really discourage you; however for me once I'm in ketosis I'm pretty disciplined at keeping it up.

If this drink can get me into ketosis quickly and allow me to maintain it by following the regular diet then I'm sold. I'll definitely be keeping an eye out.

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#15

Post by CASHforGOLD »

bjourne wrote: post #13

Here is my personal "this will make you an uber human and you'll code like Linus Torvalds" trick: whipped cream. Skip lunch, and instead drink 2.5 dl (adjust according to body mass) of 40% fat whipped cream. You'll kind of feel disgusting and almost nauseous for 10 minutes afterwards but then you'll have amazing energy for eight hours or more. Awesome for times when you need to deep study some complicated topics. Of…

so many questions...

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#16

Post by joezydeco »

neves wrote: post #3

I've been going in the opposite direction. Last year I've bought an aeropress coffe device to improve my coffee at work. Last week I've started to use a manual grinder so I can use high quality whole beans. My morning and after lunch coffees are my personal rituals. A chewable coffee looks completely detestable. :-)

If you can acquire Ferrero's Pocket Coffee in the US, I'd recommend it. One piece is a cup of espresso, and it's very tasty.

Only downside is that they melt easily. Can't really put it in your pocket.

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#17

Post by bdm »

rjeli wrote: post #11
bdm wrote: post #5

Earlier quoted context omitted.

Hi, co-founder here. Yes it does have a kick to it. It's made for performance (is > 98% ketone & water) not to be the most delicious thing ever. The writer's response here is totally legit -- but we've also demo'd with pro athletes, Navy SEAL's, etc. and they just knock it back, no big deal!

Why not put stevia in it?

There is some stevia in it: https://help.hvmn.com/hvmn-ketone/what-is-inside-hvmn-ketone.

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#18

Post by bdm »

joulesforaloop wrote: post #12
bdm wrote: post #5

Earlier quoted context omitted.

Hi, co-founder here. Yes it does have a kick to it. It's made for performance (is > 98% ketone & water) not to be the most delicious thing ever. The writer's response here is totally legit -- but we've also demo'd with pro athletes, Navy SEAL's, etc. and they just knock it back, no big deal!

So many questions... Like: when you say "ketone" you mean what kind of ketone/ketone ester...? My first thought when they complained about it tasting like nail polish remover was that if it involves acetone, it is nail polish remover. Second, I wonder what this would be doing to metabolism of other carbs... I've read that using these ketone esters without decreasing carb intake might actually make things worse from a…

It is D-BHB, not acetone. https://help.hvmn.com/hvmn-ketone/what-is-inside-hvmn-ketone

When taken with carbs, as was done in the athlete studies, performance output increases because the body has access to both types of energy. The ketones are used first, protecting the glucose for later use.

Re: Startup behind chewable coffee created a performance-enhancing 'superhuman fuel'

#20

Post by bdm »

bjourne wrote: post #13

Here is my personal "this will make you an uber human and you'll code like Linus Torvalds" trick: whipped cream. Skip lunch, and instead drink 2.5 dl (adjust according to body mass) of 40% fat whipped cream. You'll kind of feel disgusting and almost nauseous for 10 minutes afterwards but then you'll have amazing energy for eight hours or more. Awesome for times when you need to deep study some complicated topics. Of…

Yes, this is a big part of why people like ketogenic diets and intermittent fasting. Avoiding carbs, and initiating a state of ketosis, means your brain is fueled on ketones -- many people subjectively like the feeling.
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